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Mclaren F1

Fail

The top 5 brands take 100% of clicks, so Mclaren F1 is a Fail.

Flapen Score
30
30 / 100
Ranks 1,324 of 1,367 Lebensmittel & Getränke niches · −16 vs the category median of 46
Market size
€38K/yr31K searches / yr
90-day growth
-18.4%search demand this quarter
Competition
85%top-5 click share · 3 brands · 40 sellers

Flapen Score

Mclaren F1 against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Mclaren F1 is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mclaren F1 market on Amazon at a glance

Shoppers on Amazon Germany searched for Mclaren F1 31K times last year and spent an estimated €38K. All 3 brands take every click. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €38K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-18.4%
Conversion, latest week
1.6%
Market size, estimated
€38Ka year
Peak month
December40.9× the quietest month
Top search term
jack daniels 3 liter24K searches a year

02 · Price

A sale here is worth €76.87.

Listings sell for €76.87 on average, from €21.86 to €121.70. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €76.87 that is €0 to €8K a year per listing.

Average price
€76.87inside the $15 to $100 sweet spot
Price range
€21.86–€121.70
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€8K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

44% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #495 within Bier, Wein & Spirituosen. It carries 1,928 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
44%
Out of stock, average day
1.3%
Average rank
#495in Bier, Wein & Spirituosen
Average rating
4.63 starsAmazon Germany average 4.37 stars
Average reviews
1,928per listing
Listings tracked
9

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 86 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
86 months

Products

Top Mclaren F1 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

40

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 183%
  • Brand 214%
  • Brand 33%

Demand

Mclaren F1 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 40.9×

Reviews and returns

What reviews say buyers love and hate about Mclaren F1

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Geschmack insgesamt”
50%of negative reviews mention “Geschmack”
0.2%of orders come back
“für über 100 Euro hätte ich mir mehr vom Geschmack versprochen da zahlt man halt viel für den Namen und nicht für den Geschmack”
A buyer, on “Geschmack”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Mclaren F1 questions

Answered from the same tracked data.