Mayonnaise

Shoppers searched for this 229K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €76K a year.

Searches, last 12 months

229K

Growth, 90 days vs prior 90

-9.0%

Conversion, latest week

8.3%

Market size, estimated

€76Ka year

Peak month

December1.6× the quietest month

Top search term

mayonnaise117K searches a year

Listings sell for €3.98 on average, from €1.64 to €17.23. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At €3.98 that is €5K to €6K a year per listing.

Average price

€3.98under the $15 to $100 sweet spot

Price range

€1.64–€17.23

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

25K–30K

Units per listing a year

1,250–1,500

Revenue per listing a year

€5K–€6K

Returns

0.1%of orders · Amazon Germany median 1.1%

40% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #61 within Saucen & Marinaden. It carries 545 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

40%

Prime listings

93%

Out of stock, average day

2.0%

Average rank

#61in Saucen & Marinaden

Average rating

4.47 starsAmazon Germany average 4.37 stars

Average reviews

545per listing

Listings tracked

15

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

59 months