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Mastic Gum

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -20.6% this quarter, so Mastic Gum is a Maybe.

Flapen Score
59
59 / 100
Top 6% of 1,367 Lebensmittel & Getränke niches · +13 vs the category median of 46
Market size
€167K/yr179K searches / yr
90-day growth
-20.6%search demand this quarter
Competition
53%top-5 click share · 19 brands · 34 sellers

Flapen Score

Mastic Gum against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Mastic Gum is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mastic Gum market on Amazon at a glance

Shoppers on Amazon Germany searched for Mastic Gum 179K times last year and spent an estimated €167K. The top 5 brands take 68% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €167K a year.

Searches, last 12 months
179K
Growth, 90 days vs prior 90
-20.6%
Conversion, latest week
5.9%
Market size, estimated
€167Ka year
Peak month
January1.3× the quietest month
Top search term
mastic gum49K searches a year

02 · Price

A sale here is worth €15.81.

Listings sell for €15.81 on average, from €6.09 to €39.24. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €15.81 that is €4K to €8K a year per listing.

Average price
€15.81inside the $15 to $100 sweet spot
Price range
€6.09–€39.24
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
€4K–€8K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #258 within Koch- & Backzutaten. It carries 291 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
79%
Out of stock, average day
11.5%
Average rank
#258in Koch- & Backzutaten
Average rating
4.08 starsAmazon Germany average 4.37 stars
Average reviews
291per listing
Listings tracked
29

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
62 months

Products

Top Mastic Gum products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 rising

Sellers

34

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

53%

Top 20: 91%

Open market

25%

  • Brand 120%
  • Brand 216%
  • Brand 313%
  • Brand 411%
  • Brand 57%
  • Brand 67%

Demand

Mastic Gum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Mastic Gum search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mastic gum49K/yr
  • mastix30K/yr
  • mastix kaugummi23K/yr
  • falim kaugummi29K/yr
  • falim15K/yr
  • damla sakızı11K/yr
  • mastix harz6K/yr
  • mastic4K/yr
  • mastic gum kaugummi3K/yr
  • falim gum5K/yr

Reviews and returns

What reviews say buyers love and hate about Mastic Gum

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Qualität insgesamt”
20%of negative reviews mention “Geschmack insgesamt”
0.1%of orders come back
“0 Geschmack”
A buyer, on “Geschmack insgesamt”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Mastic Gum questions

Answered from the same tracked data.