How competitive is the Marzipankartoffeln niche on Amazon Germany?

11 brands and 37 sellers compete in Marzipankartoffeln on Amazon Germany. The top 5 Marzipankartoffeln products take 32% of clicks and its top 5 brands hold 93% of demand.

What does it cost to enter the Marzipankartoffeln niche?

Marzipankartoffeln sells for €11.59 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €0.94–€42.66. The average incumbent carries 565 reviews — the moat a new listing must climb.

Marzipankartoffeln

Marzipankartoffeln shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

Top 11% of 1,367 Lebensmittel & Getränke niches · +10 vs the category median of 46

This niche Category average · 1,367 niches

Is Marzipankartoffeln profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Marzipankartoffeln is a €611K/yr Amazon Germany market (924K searches/yr). The top 5 brands hold 93% of demand. Verdict: Worth a look — 56/100.

Marzipankartoffeln: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -34.1% over the last 90 days and 5.7% of searches end in a purchase.

€611K

revenue / yr

Units sold / yr80K

Search volume / yr-34.1%924K

Conversion rate5.7%

Avg price€11.59

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

open market share

Brands · sellers11 · 37

Top-5 product click share32%

Open market7%

Avg brand age67 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 55 products

Top Marzipankartoffeln products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Niederegger | Geschenkdose Happy Birthday | 1x 185 g | Marzipan Torte umhüllt von Zartbitter-Schokolade | Geburtstagsgeschenk

Price: €8.96
Rating: 4.4/5
Reviews: 451
Age: 6y ago

Niederegger | Marzipanerie | 1x 75g | Enthält edle Marzipan Herzen & die beliebten Marzipan Klassiker | Umhüllt von knackiger Zartbitter-Schokolade | Marzipangeschenk | Präsent für jeden Anlass

Price: €3.60
Rating: 4.7/5
Reviews: 154
Age: 2y ago

Niederegger Marzipan Klassiker Variationen 300g

Price: €12.33
Rating: 4.5/5
Reviews: 3,805
Age: 16y ago

Niederegger | Marzipan Klassiker | 1x 375g | Pures Marzipan umhüllt von knackiger Zartbitter-Schokolade | Marzipangeschenk | Geschenkpackung

Price: €15.59
Rating: 4.1/5
Reviews: 137
Age: 1y ago

Niederegger Marzipantafel Classic (1 x 110 g)

Price: €3.06
Rating: 4.3/5
Reviews: 871
Age: 7y ago

Newest

by launch date

Niederegger | Marzipan Klassiker | 1x 375g | Pures Marzipan umhüllt von knackiger Zartbitter-Schokolade | Marzipangeschenk | Geschenkpackung

Price: €15.59
Rating: 4.1/5
Reviews: 137
Age: 1y ago

Niederegger Marzipan Klassiker Variationen 375g

Price: €15.13
Rating: 4.4/5
Reviews: 76
Age: 1y ago

Niederegger | Marzipanerie | 1x 75g | Enthält edle Marzipan Herzen & die beliebten Marzipan Klassiker | Umhüllt von knackiger Zartbitter-Schokolade | Marzipangeschenk | Präsent für jeden Anlass

Price: €3.60
Rating: 4.7/5
Reviews: 154
Age: 2y ago

Hofbauer Wien Mozartkugeln Zartbitter Box 600g (30 Stk.)

Price: €12.88
Rating: 4.6/5
Reviews: 555
Age: 3y ago

Niederegger Marzipan Tafel Schoko-Kirsch 110 g

Price: €3.06
Rating: 4.2/5
Reviews: 259
Age: 5y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 flat

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

32%

Top 20: 70%

Open market

Niederegger80%
Odenwälder Marzipan6%
Lindt3%
Hofbauer Wien2%
Alnatura2%
merci2%
Open — no brand owns it (5 brands, 5%)

Marzipankartoffeln demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume924KCVR5.7%Products55Brands11Top 5 Brands93%OOS Rate13.5%Rating4.5★Reviews565Avg BSR#130

Top Marzipankartoffeln search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

marzipan271K/yr -33.7%5.1% conv.
niederegger marzipan178K/yr -37.8%6.6% conv.
marzipan geschenk103K/yr -13.1%5.5% conv.
niederegger110K/yr -44.8%3.4% conv.
marzipan schokolade38K/yr -22.8%6.4% conv.
lübecker marzipan40K/yr -26.1%5.9% conv.
marzipankartoffeln54K/yr -53.5%6.2% conv.
marzipan pralinen15K/yr -16.0%4.7% conv.
marzipan niederegger17K/yr -18.0%5.9% conv.
marzipan-süßigkeiten13K/yr -28.0%1.3% conv.

What reviews say buyers love and hate about Marzipankartoffeln

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews

Geschmack insgesamt46%

“Mega lecker”

Qualität insgesamt13%

“Super Ware”

Geschenk Zweck11%

“Ideal als kleines Geschenk oder Giveaway”

Geschmack5%

“Bestes Marzipan ever”

Preis-Leistungs-Verhältnis5%

“Super Preis”

What buyers complain about

71% of reviews

Abgestanden/verfault/verwöhnt11%

“Schokolade weiß und ranzig”

Preis-Leistungs-Verhältnis11%

“Schade ums Geld”

Geschmack insgesamt11%

“Schmeckt zart”

Qualität insgesamt9%

“Qualität ungenügend”

Feucht/Trocken6%

“Trocken und teuer”

Common Marzipankartoffeln questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Marzipankartoffeln 56/100 on Amazon Germany — Worth a look. The niche generates €611K/yr across 55 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -34.1% over the last 90 days.

Marzipankartoffeln buyers on Amazon Germany complain most about Abgestanden/verfault/verwöhnt, Preis-Leistungs-Verhältnis, Geschmack insgesamt, the themes mined from the niche's reviews. Its return rate is 0.1%.