Is Maraschino profitable to sell on Amazon Germany?

Flapen scores Maraschino 42 out of 100 on Amazon Germany, a Fail. Shoppers spend €49K a year across 12 tracked products. 0 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew +2.5% in the last 90 days.

How competitive is the Maraschino niche on Amazon Germany?

10 brands and 32 sellers compete in Maraschino on Amazon Germany. The top 5 Maraschino products take 81% of clicks, and the top 5 brands take 92%.

What do buyers complain about in Maraschino?

Maraschino buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Qualität insgesamt, and beworben Vs Tatsächliches Produkt. An estimated 0.1% of orders come back.

When does demand for Maraschino peak?

Search demand for Maraschino on Amazon Germany peaks in Dec, and the busiest month runs 1.9× the quietest.

What does it cost to enter the Maraschino niche?

Maraschino sells for €15.22 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €4.10 to €37.70. The average product has 1,026 reviews, the count a new listing must catch up to.

Maraschino

Fail

Shoppers spend an estimated $49K a year here, so Maraschino is a Fail.

Flapen Score: 42
42 / 100Ranks 893 of 1,367 Lebensmittel & Getränke niches · −4 vs the category median of 46
Market size: €49K/yr36K searches / yr
90-day growth: +2.5%search demand this quarter
Competition: 81%top-5 click share · 10 brands · 32 sellers

Flapen Score

Maraschino against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Maraschino is stronger. Inside it, weaker.

42Fail

This niche Category average

See the method

Market

The Maraschino market on Amazon at a glance

Shoppers on Amazon Germany searched for Maraschino 36K times last year and spent an estimated €49K. The top 5 brands take 92% of clicks. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 8.9% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €49K a year.

Searches, last 12 months: 36K
Growth, 90 days vs prior 90: +2.5%
Conversion, latest week: 8.9%
Market size, estimated: €49Ka year
Peak month: December1.9× the quietest month
Top search term: maraschino kirschen10K searches a year

02 · Price

A sale here is worth €15.22.

Listings sell for €15.22 on average, from €4.10 to €37.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At €15.22 that is €4K to €8K a year per listing.

Average price: €15.22inside the $15 to $100 sweet spot
Price range: €4.10–€37.70
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 3K–4K
Units per listing a year: 250–500
Revenue per listing a year: €4K–€8K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

8% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #1,476 within Bier, Wein & Spirituosen. It carries 1,026 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings: 8%
Prime listings: 42%
Out of stock, average day: 4.5%
Average rank: #1,476in Bier, Wein & Spirituosen
Average rating: 4.58 starsAmazon Germany average 4.37 stars
Average reviews: 1,026per listing
Listings tracked: 12

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months: 1
Successful launches: 0Amazon's first-year sales bar
Average brand age: 66 months

Products

Top Maraschino products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

Brand 147%
Brand 221%
Brand 310%
Brand 49%
Brand 55%
Brand 62%
Open — no brand owns it (4 brands, 6%)

Demand

Maraschino search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Maraschino search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

maraschino kirschen10K/yr -8.5%4.4% conv.
cocktailkirschen7K/yr +8.3%2.2% conv.
maraschino likör7K/yr +12.4%8.1% conv.
maraschino6K/yr +9.7%3.7% conv.
cocktail kirschen4K/yr -0.3%3.1% conv.
luxardo maraschino2K/yr -5.6%6.3% conv.

Reviews and returns

What reviews say buyers love and hate about Maraschino

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Geschmack insgesamt”

33%of negative reviews mention “Preis-Leistungs-Verhältnis”

0.1%of orders come back

“Dadurch ist auch der angegebene Kilopreis aus meiner Sicht irreführend, da er sich auf eine Mengenangabe bezieht, die den tatsächlichen Inhalt der Kirschen verschleiert”

A buyer, on “Preis-Leistungs-Verhältnis”33% of negative reviews mention the same topic

Every topic