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Majoran

Fail

Prices span $1.81–$13.32, mostly outside the sweet spot, so Majoran is a Fail.

Flapen Score
38
38 / 100
Ranks 1,135 of 1,367 Lebensmittel & Getränke niches · −8 vs the category median of 46
Market size
€67K/yr66K searches / yr
90-day growth
-33.6%search demand this quarter
Competition
75%top-5 click share · 9 brands · 9 sellers

Flapen Score

Majoran against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Majoran is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Majoran market on Amazon at a glance

Shoppers on Amazon Germany searched for Majoran 66K times last year and spent an estimated €67K. The top 5 brands take 81% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 13.6% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.6% of those searches ended in a purchase. Searches in the last 90 days moved -33.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €67K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-33.6%
Conversion, latest week
13.6%
Market size, estimated
€67Ka year
Peak month
November2.1× the quietest month
Top search term
majoran38K searches a year

02 · Price

A sale here is worth €7.37.

Listings sell for €7.37 on average, from €1.81 to €13.32. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At €7.37 that is €4K to €6K a year per listing.

Average price
€7.37under the $15 to $100 sweet spot
Price range
€1.81–€13.32
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
€4K–€6K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #584 within Gewürze & Fix-Produkte. It carries 252 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
82%
Out of stock, average day
3.4%
Average rank
#584in Gewürze & Fix-Produkte
Average rating
4.67 starsAmazon Germany average 4.37 stars
Average reviews
252per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Majoran products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

9

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

14%

  • Brand 147%
  • Brand 213%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (3 brands, 14%)

Demand

Majoran search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Majoran search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • majoran38K/yr
  • majoran gerebelt17K/yr
  • majoran getrocknet4K/yr
  • majoran bio4K/yr
  • majoran tee3K/yr

Reviews and returns

What reviews say buyers love and hate about Majoran

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Qualität insgesamt”
25%of negative reviews mention “Würzigkeit”
<0.1%of orders come back, a rate Amazon rounds to zero
“günstige Gewürze”
A buyer, on “Würzigkeit”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Majoran questions

Answered from the same tracked data.