Skip to content
42

macis

Skip it

Soft demand (-44.8% this quarter) — this niche doesn't clear our bar today.

Market size 13Growth 3Conversion 97Competition 35Returns 100Price range 27Avg price 35Brand share 54Review moat 94Quality gap 15

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible15.0%

search→purchase rate — share of searches ending in a sale

Review moat

Great117.29

avg incumbent reviews — the moat a new listing must climb

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay€10.14

avg listing price — sweet spot $15–$100

Price range

Okay€4.76–€18.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Market size

Bad€54K

€54K/yr · 35K searches

Growth

Bad-44.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, macis is a €54K/yr Amazon Germany market (35K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

macis market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
€41K–€51K
units × avg price
Conversion rate
15.0%
Avg BSR
#1,719
Page quality
0%
Prime
57%
Sponsored
64%
Out of stock
4.8%
Avg brand age
81 months
Avg seller age
212 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

17

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

22%

  • Pfefferdieb21%
  • Uncle Spice18%
  • Hanse&Pepper Gewürzkontor13%
  • vom-Achterhof12%
  • Herrmann Gewürze9%
  • Naturix246%

Demand & seasonality

Weekly Amazon search volume, last 83 weeks — -44.8% search growth over the last 90 days.
2K2KSpike '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.7×

Top macis search terms

  • macis8K/yr
  • muskatblüte9K/yr
  • macisblüte gemahlen5K/yr
  • muskatblüte gemahlen8K/yr
  • macis gemahlen5K/yr
All search terms

Top macis products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€3K10%€5K15%€8K20%€11K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about macis

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack22%

“eleganter im Geschmack – ideal, wenn man eine subtile Würze statt intensiver Schärfe sucht.”

Qualität insgesamt20%

“Alles bestens, gute Qualität”

Geschmack insgesamt18%

“Schmeckt”

Geruch12%

“Sehr Intensiv im Aroma”

Würzigkeit6%

“Super Gewürz”

Gesundheitliche Vorteile – insgesamt3%

“Aber ist ja sehr ergiebig”

Frische3%

“Starke, frische ätherische Öle”

Süße2%

“leicht süß”

Ernährungs Gehalt2%

“auch hervorragend für viele andere Lebensmittel geeignet wie z. Bsp.”

Geschenk Zweck2%

“Kleine Geschenke erhalten die Freundschaft”

What buyers complain about

Qualität insgesamt25%

“Qualität etuG”

Kochanleitung13%

“die Fragen, was wir dieses Mal beim Kochen anders gemacht haben.”

Verdünnt/wässrig13%

“Durch den pulvrigen Zustand ist man versucht, zu viel in ein Gericht rein zu geben, also aufpassen bei der Dosierung, sonst wird es gleich mal zu intensiv”

Geruch6%

“Beim Öffnen der Praktischerweise wiederverschließbaren Tüte ist mir der intensive, leicht scharfe Geruch aufgefallen”

Würzigkeit6%

“Beim Öffnen der Praktischerweise wiederverschließbaren Tüte ist mir der intensive, leicht scharfe Geruch aufgefallen”

Common questions

Is macis profitable to sell on Amazon Germany?
The niche generates €54K/yr across 14 tracked products. 90-day search growth is -44.8%. Flapen's verdict: Skip it (42/100).
How competitive is the macis niche?
11 brands and 17 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in macis?
Top complaints mined from reviews: Qualität insgesamt, Kochanleitung, Verdünnt/wässrig. The return rate is 0.1%.
When does demand for macis peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 6.7× the quietest.
What does it cost to enter the macis niche?
Listings span €4.76–€18.85; the average listing price is €10.14 (sweet spot $15–$100). The average incumbent carries 117 reviews — the moat a new listing must climb.