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Lugana Weißwein

Maybe

An estimated 0.1% of orders come back. But the top 5 products take 73% of clicks, so Lugana Weißwein is a Maybe.

Flapen Score
51
51 / 100
Top 24% of 1,367 Lebensmittel & Getränke niches · +5 vs the category median of 46
Market size
€183K/yr62K searches / yr
90-day growth
+21.3%search demand this quarter
Competition
73%top-5 click share · 11 brands · 28 sellers

Flapen Score

Lugana Weißwein against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Lugana Weißwein is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lugana Weißwein market on Amazon at a glance

Shoppers on Amazon Germany searched for Lugana Weißwein 62K times last year and spent an estimated €183K. The top 5 brands take 90% of clicks. Demand peaks in Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €183K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
+21.3%
Conversion, latest week
6.1%
Market size, estimated
€183Ka year
Peak month
December2.3× the quietest month
Top search term
lugana weißwein23K searches a year

02 · Price

A sale here is worth €48.29.

Listings sell for €48.29 on average, from €8.94 to €141.91. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €48.29 that is €12K to €24K a year per listing.

Average price
€48.29inside the $15 to $100 sweet spot
Price range
€8.94–€141.91
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€12K–€24K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #259 within Bier, Wein & Spirituosen. It carries 48 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
44%
Out of stock, average day
4.5%
Average rank
#259in Bier, Wein & Spirituosen
Average rating
4.58 starsAmazon Germany average 4.37 stars
Average reviews
48per listing
Listings tracked
18

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
70 months

Products

Top Lugana Weißwein products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

28

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

8%

  • Brand 144%
  • Brand 222%
  • Brand 311%
  • Brand 49%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (5 brands, 8%)

Demand

Lugana Weißwein search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.3×

Search terms

Top Lugana Weißwein search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lugana weißwein23K/yr
  • lugana11K/yr
  • ca dei frati lugana11K/yr
  • lugana ca dei frati7K/yr
  • ca dei frati5K/yr
  • lugana wein3K/yr
  • i frati lugana3K/yr

Reviews and returns

What reviews say buyers love and hate about Lugana Weißwein

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Geschmack”
33%of negative reviews mention “Farbe”
0.1%of orders come back
“Ungewöhnliche Farbe”
A buyer, on “Farbe”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Lugana Weißwein questions

Answered from the same tracked data.