Is likãre profitable to sell on Amazon Germany?

The niche generates €467K/yr across 27 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -24.2%. Flapen's verdict: Skip it (43/100).

How competitive is the likãre niche?

11 brands and 66 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 92% of demand.

What do buyers complain about in likãre?

Top complaints mined from reviews: Geschmack insgesamt, Süße, Preis-Leistungs-Verhältnis. The return rate is 0.1%.

When does demand for likãre peak?

Demand peaks in Nov–Dec; the busiest month runs 4.1× the quietest.

What does it cost to enter the likãre niche?

Listings span €1.10–€28.56; the average listing price is €11.85 (sweet spot $15–$100). The average incumbent carries 4,908 reviews — the moat a new listing must climb.

likãre

Skip it

Soft demand (-24.2% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Market size

Good€467K

€467K/yr · 863K searches

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Avg price

Okay€11.85

avg listing price — sweet spot $15–$100

Price range

Okay€1.10–€28.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad4,907.59

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad92%

top-5 brand share — brand-locked demand

Growth

Bad-24.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, likãre is a €467K/yr Amazon Germany market (863K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

likãre market data

Units sold / yr: 40K–50K; avg 1,500–2,000/product
Revenue / yr: €474K–€593K; units × avg price
Conversion rate: 4.6%
Avg BSR: #71
Page quality: 0%
Prime: 100%
Sponsored: 67%
Out of stock: 0.0%
Avg brand age: 84 months
Avg seller age: 175 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

58%

Top 20: 93%

Open market

Baileys44%
Licor 4324%
Fireball16%
Amarula6%
Mangaroca Batida3%
FIREBALL2%
Open — no brand owns it (5 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -24.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 4.1×

Open Trend

Top likãre search terms

likör175K/yr -16.8%0.8% conv.
baileys197K/yr -36.0%4.2% conv.
baileys likör91K/yr -38.6%5.0% conv.
liköre71K/yr -20.5%0.5% conv.
likör 4349K/yr +5.0%5.5% conv.
bailey55K/yr -23.2%0.3% conv.
fireball37K/yr -27.1%7.1% conv.
fireball cinnamon whisky20K/yr +3.1%11.0% conv.
baylies33K/yr -40.0%5.1% conv.
43 likör20K/yr -1.8%6.1% conv.

All search terms

Top likãre products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Baileys€8.414.8★25,603 rev

Fireball Cinnamon Whisky Liqueur Kanadischer Whisky mit Echter ZimtNote 33% vol 700ml Amerikas Nr.1 ShotMarke Eiskalt Servieren Würzig Optimal für Shots Mixgetränke & Cocktails

Fireball€9.284.7★3,645 rev

Licor 43 Original (1x0 7l) 31% vol. Aromen von Vanille mediterranen Zitrusfrüchten und aromatischen Gewürzen trinke ihn pur mit Milch mit Espresso oder als fruchtigen Longdrink

Licor 43€11.254.8★9,214 rev

Amarula Cream Sahnelikör (1 x 0.7 l)

Amarula€9.744.7★9,363 rev

Baileys Weiße Schokolade Geschmack mit Himbeere - limitierte Edition | Irish Cream Likör mit weißer Schokolade und Himbeere | 17% Vol. | 500ml Flasche | B-Corp zertifiziert

Baileys€10.554.5★91 rev

Newest

by launch date

Mangaroca Batida Strawberry Piña Colada Kiss Limited Edition (1×0 7l) Kokoslikör mit Erdbeere & Ananas fruchtigcremig 16% vol

Mangaroca Batida€8.8920 rev

4mo ago

Baileys Weiße Schokolade Geschmack mit Himbeere - limitierte Edition | Irish Cream Likör mit weißer Schokolade und Himbeere | 17% Vol. | 500ml Flasche | B-Corp zertifiziert

Baileys€10.5591 rev

6mo ago

Baileys Schokolade Haselnuss Irish Cream Likör limitierte Edition purer Genuss zu besonderen Anlässen und an den Feiertagen B-Corp zertifiziert 17% vol 500ml Einzelflasche

Baileys€10.46108 rev

10mo ago

Licor 43 mit Milkshakeglas (1x 0 7L) Cremiger Likör mit 31 Prozent Limitierte Edition inkl. Glas in Dosenoptik Optimal für Cocktails Desserts und Licor 43 con Leche

Licor 43€13.249,214 rev

12mo ago

Baileys Toffee Popcorn Likör pur auf Eis oder in Cocktails genießen Aromen von Butter und Sahne perfekt für Filmabende 17% Vol 700 ml Einzelflasche

Baileys€11.91329 rev

1y ago

What buyers say about likãre

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt59%

“Yummy”

Geschmack10%

“Knuspriges Toffee-Popcorn mit leckerem Karamellgeschmack — der Baileys-Geschmack ist dezent”

Alkoholgeschmack8%

“Der beste und klassiche Bailey für uns mit der unverwechselbaren Sahnelikör Note ist für uns der Beste und LEckerste von allen Varianten und hat somit 5 Sterne verdient”

Süße5%

“feine Süße, süffig.”

Geschenk Zweck4%

“Eignet sich auch super als Geschenk für Zimt-Liebhaber”

Qualität insgesamt3%

“Super Produkt”

Preis-Leistungs-Verhältnis2%

“Super Preis”

beworben Vs Tatsächliches Produkt1%

“Geliefert wie abgebildet”

Geruch1%

“Aber es roch ganz gut”

Mischung/Verhältnis1%

“Gute Mischung”

What buyers complain about

Geschmack insgesamt28%

“Nicht so lecker”

Süße13%

“Süß, deshalb nicht mein Fall”

Preis-Leistungs-Verhältnis10%

“Etwas teuer”

Geschmack8%

“Seltsamer Geschmack”

Künstliche Süßstoffe7%

“Sehr süß, sehr künstlich”

Alkoholgehalt4%

“Riecht zu stark nach vodka oder billigem Alkohol”

Geruch2%

“Riecht nach Baileys - Baileysgeschmack fehlt”

Alkoholgeschmack2%

“Zu viel Geschmack nach Alkohol”

Abgestanden/verfault/verwöhnt2%

“Leider sind eklige Brocken darin”

Verdünnt/wässrig2%

“Zu Flüssig”

Common questions

Is likãre profitable to sell on Amazon Germany?: The niche generates €467K/yr across 27 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -24.2%. Flapen's verdict: Skip it (43/100).
How competitive is the likãre niche?: 11 brands and 66 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in likãre?: Top complaints mined from reviews: Geschmack insgesamt, Süße, Preis-Leistungs-Verhältnis. The return rate is 0.1%.
When does demand for likãre peak?: Demand peaks in Nov–Dec; the busiest month runs 4.1× the quietest.
What does it cost to enter the likãre niche?: Listings span €1.10–€28.56; the average listing price is €11.85 (sweet spot $15–$100). The average incumbent carries 4,908 reviews — the moat a new listing must climb.