leibniz kekse
Skip itSoft demand (-17.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Review moat
Good937.29avg incumbent reviews — the moat a new listing must climb
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Price range
Good€1.74–€32.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€10.10avg listing price — sweet spot $15–$100
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad€78K€78K/yr · 83K searches
Growth
Bad-17.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, leibniz kekse is a €78K/yr Amazon Germany market (83K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 47/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
leibniz kekse market data
- Units sold / yr
- 13K–15K
- avg 100–250/product
- Revenue / yr
- €126K–€152K
- units × avg price
- Conversion rate
- 9.4%
- Avg BSR
- #372
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 61%
- Out of stock
- 4.0%
- Avg brand age
- 79 months
- Avg seller age
- 191 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
33
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
48%
Top 20: 92%
Open market
6%
- Leibniz39%
- Alnatura27%
- The Bahlsen Family14%
- Biscoff7%
- PiCK UP!4%
- Bahlsen3%
- Open — no brand owns it (4 brands, 6%)
Demand
Weekly Amazon search volume, last 28 weeks — -17.0% search growth over the last 90 days.Top leibniz kekse search terms
- leibniz kekse30K/yr
- leibniz19K/yr
- alnatura kekse6K/yr
- dinkelkekse8K/yr
- leibniz kekse schoko7K/yr
- bio kekse5K/yr
- leibniz butterkeks5K/yr
- leibnitz3K/yr
Top leibniz kekse products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LEIBNIZ Cream Milk - Thekenaufsteller - 2 Kakaokekse mit Milchcremefüllung (18 x 38 g)
The Bahlsen Family€10.414.4★196 rev
Alnatura Bio Hafer Cookies 250 g
Alnatura€1.744.7★29 rev
LEIBNIZ Dinkelkeks 190 g knusprige Kekse mit 100 % Dinkelmehl gebacken nur echt mit 52 Zähnen (1 x 190 g)
Leibniz€1.804.6★87 rev
LEIBNIZ Kakaokeks 200 g knusprige Kekse mit Kakao gebacken (1 x 200 g)
Leibniz€1.794.6★605 rev
LEIBNIZ Choco Milchcreme 12er Packung knuspriger Butterkeks eingebettet in Milchschokolade mit einer zarten Milchcremefüllung Großpackung als Vorrat oder zum Verkauf (12 x 125 g)
Leibniz€27.173.0★1 rev
Newest
by launch dateLEIBNIZ Choco Milchcreme 12er Packung knuspriger Butterkeks eingebettet in Milchschokolade mit einer zarten Milchcremefüllung Großpackung als Vorrat oder zum Verkauf (12 x 125 g)
Leibniz€27.171 rev
Alnatura Bio Hafer Doppelkeks Nougat 330 g
Alnatura€3.375 rev
Alnatura Bio Hafer Cookies 250 g
Alnatura€1.7429 rev
Bahlsen Unsere Keks Familie - Gebäckmischung mit 7 Sorten 4x280g
Bahlsen€23.1310 rev
OREO Original 264 g Knusprige Kakaokekse mit leckerer Crèmefüllung mit Vanillegeschmack
Oreo€2.26489 rev
Trending
90-day click momentumLEIBNIZ Choco Milchcreme 12er Packung knuspriger Butterkeks eingebettet in Milchschokolade mit einer zarten Milchcremefüllung Großpackung als Vorrat oder zum Verkauf (12 x 125 g)
Leibniz€27.173.0★
Alnatura Bio Hafer Doppelkeks Nougat 330 g
Alnatura€3.373.8★
Alnatura Bio Hafer Cookies 250 g
Alnatura€1.744.7★
LEIBNIZ Cream Milk - Thekenaufsteller - 2 Kakaokekse mit Milchcremefüllung (18 x 38 g)
The Bahlsen Family€10.414.4★
LEIBNIZ Choco Edelherb 12er Pack knusprige Butterkekse eingebettet in Zartbitterschokolade Großpackung als Vorrat oder zum Verkauf (12 x 125 g)
The Bahlsen Family€32.554.2★
What buyers say about leibniz kekse
What buyers praise and complain about, mined from review topics.What buyers love
“Mega lecker”
“Beste Kekse”
“Süßigkeit”
“der Crunch bleibt trotz draufliegendes Creme erhalten”
“Qualität super”
“So lecker, wunderbarer Buttergeschmack”
“sehr fairer Preisleistung und alles Drum und Dran”
“Sie schmecken nicht nur pur hervorragend,”
“Für zwischendurch optimal”
“War ein Geschenk, diese Person isst das für sein Leben gerne”
What buyers complain about
“Zucker”
“Schade ums Geld”
“Bröselattacke”
“Enttäuschende Mischung, viele der Kekssorten schmecken nicht”
“Schauderhafte Kekse”
“Kekse klein”
“Ich habe mit den Keksen als Zutat immer eine Nascherei”
“etwas zäh”
“nicht aber in der Qualität.”
“Leider mit Palmöl”
Common questions
- Is leibniz kekse profitable to sell on Amazon Germany?
- The niche generates €78K/yr across 28 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -17.0%. Flapen's verdict: Skip it (47/100).
- How competitive is the leibniz kekse niche?
- 10 brands and 33 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in leibniz kekse?
- Top complaints mined from reviews: Süße, Preis-Leistungs-Verhältnis, Pulverisiert/zerbröselt. The return rate is 0.1%.
- What does it cost to enter the leibniz kekse niche?
- Listings span €1.74–€32.55; the average listing price is €10.10 (sweet spot $15–$100). The average incumbent carries 937 reviews — the moat a new listing must climb.