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Lebensmittelfarbe Weiß

Fail

Shoppers spend an estimated $67K a year here, so Lebensmittelfarbe Weiß is a Fail.

Flapen Score
48
48 / 100
Top 36% of 1,367 Lebensmittel & Getränke niches · +2 vs the category median of 46
Market size
€67K/yr127K searches / yr
90-day growth
-6.2%search demand this quarter
Competition
47%top-5 click share · 11 brands · 20 sellers

Flapen Score

Lebensmittelfarbe Weiß against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Lebensmittelfarbe Weiß is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lebensmittelfarbe Weiß market on Amazon at a glance

Shoppers on Amazon Germany searched for Lebensmittelfarbe Weiß 127K times last year and spent an estimated €67K. The top 5 brands take 89% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €67K a year.

Searches, last 12 months
127K
Growth, 90 days vs prior 90
-6.2%
Conversion, latest week
4.7%
Market size, estimated
€67Ka year
Peak month
February1.4× the quietest month
Top search term
colour mill38K searches a year

02 · Price

A sale here is worth €11.15.

Listings sell for €11.15 on average, from €1.69 to €52.90. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €11.15 that is €1K to €3K a year per listing.

Average price
€11.15under the $15 to $100 sweet spot
Price range
€1.69–€52.90
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

37% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #100 within Koch- & Backzutaten. It carries 901 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
37%
Prime listings
87%
Out of stock, average day
2.0%
Average rank
#100in Koch- & Backzutaten
Average rating
4.46 starsAmazon Germany average 4.37 stars
Average reviews
901per listing
Listings tracked
30

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Lebensmittelfarbe Weiß products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

€0€3K€7K€10K€13K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 flat

Sellers

20

Est. top-5 brand share

89%

Top 20: 100%

Est. top-5 click share

47%

Top 20: 89%

Open market

8%

  • Colour Mill63%
  • DecorRom12%
  • Limino5%
  • Kaffeehaus Diamant5%
  • DECOCINO4%
  • Sugarflair Colours4%
  • Open — no brand owns it (5 brands, 8%)

Demand

Lebensmittelfarbe Weiß search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Lebensmittelfarbe Weiß search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • colour mill38K/yr
  • color mill lebensmittelfarbe23K/yr
  • color mill16K/yr
  • lebensmittelfarbe weiß14K/yr
  • weiße lebensmittelfarbe10K/yr
  • colour mill lebensmittelfarbe8K/yr
  • lebensmittelfarbe weiss4K/yr
  • weisse lebensmittelfarbe3K/yr
  • colour mill weiß3K/yr
  • color mill weiß3K/yr

Reviews and returns

What reviews say buyers love and hate about Lebensmittelfarbe Weiß

We read the reviews and the return reasons for every product selling here.

67%of positive reviews mention “Farbe”
42%of negative reviews mention “Farbe”
0.1%of orders come back
“ohne gelb”
A buyer, on “Farbe”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Lebensmittelfarbe Weiß questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data