lachgummi
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Competition
Great23%top-5 click share — an open shelf
Market size
Great€1.8M€1.8M/yr · 3.0M searches
Price range
Great€0.73–€64.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Review moat
Good914.87avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad€8.24avg listing price — sweet spot $15–$100
Growth
Bad-8.4%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, lachgummi is a €1.8M/yr Amazon Germany market (3.0M searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jul. Verdict: Worth a look — 62/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
lachgummi market data
- Units sold / yr
- 300K–400K
- avg 2,500–3,000/product
- Revenue / yr
- €2.5M–€3.3M
- units × avg price
- Conversion rate
- 7.2%
- Avg BSR
- #53
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 50%
- Out of stock
- 4.8%
- Avg brand age
- 60 months
- Avg seller age
- 178 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
17 falling
Sellers
101
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
23%
Top 20: 62%
Open market
6%
- HARIBO50%
- nimm226%
- nimm2 Lachgummi11%
- HLKauf3%
- nimm2 soft3%
- Hitschler2%
- Open — no brand owns it (11 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -8.4% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 1.7×
Top lachgummi search terms
- haribo981K/yr
- gummibärchen624K/yr
- haribo großpackung417K/yr
- lachgummi153K/yr
- fruchtgummis128K/yr
- nimm 2109K/yr
- weingummi94K/yr
- gummibärchen großpackung83K/yr
- haribo box80K/yr
- fruchtgummi53K/yr
Top lachgummi products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Haribo XXL-Mixpaket ca.4kg | Verschiedene Sorten & keine Dopplungen | Fruchtgummis Großpackung mit 2225 Beuteln à160175g | Geschenk & Karnevals-Wurfmaterial
HARIBO€28.264.3★1,179 rev

Haribo Anaconda Riesenschlangen 1.2kg
HARIBO€7.234.5★1,472 rev

nimm2 Lachgummi Softies Rote Früchte 1 x 225 g Gefülltes Fruchtgummi mit Fruchtsaft und Vitaminen Süßigkeit in sechs Geschmacksrichtungen
nimm2€1.174.7★4,694 rev

nimm2 Lachgummi 1 x 376 g Maxi Pack Fruchtgummi mit Fruchtsaft und Vitaminen Süßigkeit in sechs Geschmacksrichtungen
nimm2 Lachgummi€1.724.7★2,041 rev

nimm2 Lachgummi Minis Beutel 1 x 765 g (60 Mini Packs) Fruchtgummi mit Fruchtsaft und Vitaminen Einzeln verpacke Süßigkeiten-Tütchen
nimm2 Lachgummi€5.444.8★3,525 rev
Newest
by launch date
nimm2 Lachgummi Minis Beutel 1 x 765 g (60 Mini Packs) Fruchtgummi mit Fruchtsaft und Vitaminen Einzeln verpacke Süßigkeiten-Tütchen
nimm2 Lachgummi€5.443,525 rev

nimm2 Lachgummi YoDinos 1 x 300 g Vegetarische Fruchtgummis mit Fruchtsaft Vitaminen und Joghurt Süßigkeit in vier Geschmackskombinationen
nimm2€1.17445 rev

Haribo Bunte Schnecken (0.16 kg)
HARIBO€1.02245 rev

Haribo Minis Kinder-Party Mischung (0.25 kg)
HARIBO€2.25137 rev

Haribo Color-Rado 750 g
HARIBO€8.78240 rev
Trending
90-day click momentumWhat buyers say about lachgummi
What buyers praise and complain about, mined from review topics.What buyers love
“Yummy”
“Nimm 2, mein Favorit in Sachen Sweets”
“Super lecker”
“Beste Lollis zu einem sehr günstigen Preis”
“Super Produkt”
“Wie immer”
“Soft”
“Fruchtig”
“Sehr saftig”
“Passt”
What buyers complain about
“Schmecken Schlumpfig”
“Ekelhaft und teuer”
“Billiges künstliches Aroma”
“50% weniger zucker gewünscht”
“Leider waren sie sehr hard”
“Teilweise geschmolzene, verklebte Gummibärchen”
“Schade das saure”
“Gelatine,haben deshalb eine andere Konsistenz als normale Haribos,sind”
“Jo sind halt Schlümpfe”
“Keine gesunde Ernährung”
Top return reasons
Common questions
- Is lachgummi profitable to sell on Amazon Germany?
- The niche generates €1.8M/yr across 76 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is -8.4%. Flapen's verdict: Worth a look (62/100).
- How competitive is the lachgummi niche?
- 17 brands and 101 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in lachgummi?
- Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack. The return rate is 0.1%.
- When does demand for lachgummi peak?
- Demand peaks in Jul; the busiest month runs 1.7× the quietest.
- What does it cost to enter the lachgummi niche?
- Listings span €0.73–€64.44; the average listing price is €8.24 (sweet spot $15–$100). The average incumbent carries 915 reviews — the moat a new listing must climb.


