Kuchen
MaybeAn estimated 0.1% of orders come back. But demand is soft, at -16.3% this quarter, so Kuchen is a Maybe.
- Flapen Score
- 50 / 100Top 28% of 1,367 Lebensmittel & Getränke niches · +4 vs the category median of 4650
- Market size
- €146K/yr571K searches / yr
- 90-day growth
- -16.3%search demand this quarter
- Competition
- 44%top-5 click share · 13 brands · 50 sellers
Flapen Score
Kuchen against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Kuchen is stronger. Inside it, weaker.
Market
The Kuchen market on Amazon at a glance
Shoppers on Amazon Germany searched for Kuchen 571K times last year and spent an estimated €146K. The top 5 brands take 85% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 571K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €146K a year.
- Searches, last 12 months
- 571K
- Growth, 90 days vs prior 90
- -16.3%
- Conversion, latest week
- 3.1%
- Market size, estimated
- €146Ka year
- Peak month
- February1.4× the quietest month
- Top search term
- kuchen395K searches a year
02 · Price
A sale here is worth €8.27.
Listings sell for €8.27 on average, from €0.51 to €22.16. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At €8.27 that is €4K to €6K a year per listing.
- Average price
- €8.27under the $15 to $100 sweet spot
- Price range
- €0.51–€22.16
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €4K–€6K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
27% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #43 within Brot & Backwaren. It carries 280 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 27%
- Prime listings
- 79%
- Out of stock, average day
- 3.0%
- Average rank
- #43in Brot & Backwaren
- Average rating
- 4.24 starsAmazon Germany average 4.37 stars
- Average reviews
- 280per listing
- Listings tracked
- 33
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Kuchen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KuchenMeister Kuchen mit Vanille Geschmack 400g | Der Klassiker | saftig lockerer Vanillekuchen | perfekter Genussmoment | (1 x 400g)
- Price
- €2.36
- Rating
- 4.3/5
- Reviews
- 308
- Age
- 4y ago

KuchenMeister Puks Apple Pie 100g | saftiger Mürbegebäck fruchtige Apfelfüllung und knusprige Streusel | süßer Apfel Kuchen Snack
- Price
- €1.06
- Rating
- 3.7/5
- Reviews
- 49
- Age
- 5mo ago

KuchenMeister Puks Dessertkuchen mit Creme Füllung 62 g im 18er Pack - Süßer Mini Kuchen aus luftig leckerem Rührteig mit zart-cremiger Füllung (18 x 62 g)
- Price
- €12.00
- Rating
- 4.2/5
- Reviews
- 203
- Age
- 12y ago

Ou Yes! 12 Stk. x 51 g Mix Muffins 2 Sorten - Vanille und Kakao - Individuell verpackt - Packungen zum Direktverzehr - Nettogewicht 612 g
- Price
- €9.24
- Rating
- 4.5/5
- Reviews
- 526
- Age
- 1y ago

Continental Bakeries Frühstückskuchen Ontbijtkoek fettarmer Kuchen 350 g
- Price
- €1.60
- Rating
- 4.4/5
- Reviews
- 140
- Age
- 5y ago
Trending
estimated 90-day click momentum
Bahlsen Kuchen-Snack Marmor - Mini-Marmorkuchen 55x27 5g
- Price
- €20.94
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 1y ago

Delice de lamandier glutenfreie provenzalische Kuchenspezialität mit Zitrone und Mandel 1er Pack (1 x 240 g)
- Price
- €14.36
- Rating
- 3.9/5
- Reviews
- 88
- Age
- 16y ago

KuchenMeister Puks Apple Pie 100g | saftiger Mürbegebäck fruchtige Apfelfüllung und knusprige Streusel | süßer Apfel Kuchen Snack
- Price
- €1.06
- Rating
- 3.7/5
- Reviews
- 49
- Age
- 5mo ago

Continental Bakeries Frühstückskuchen Ontbijtkoek fettarmer Kuchen 350 g
- Price
- €1.60
- Rating
- 4.4/5
- Reviews
- 140
- Age
- 5y ago

Erdbeer-Joghurt-Blechkuchen Cafeteria fein & sahnig Conditorei Coppenrath & Wiese 6 Stück 600 Gramm tiefgefroren
- Price
- €6.11
- Rating
- 4.6/5
- Reviews
- 101
- Age
- 10y ago
Newest
by launch date
KuchenMeister Puks Apple Pie 100g | saftiger Mürbegebäck fruchtige Apfelfüllung und knusprige Streusel | süßer Apfel Kuchen Snack
- Price
- €1.06
- Rating
- 3.7/5
- Reviews
- 49
- Age
- 5mo ago

Bahlsen Kuchen-Snack Marmor - Mini-Marmorkuchen 55x27 5g
- Price
- €20.94
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 1y ago

RUF Glücklichmacher Tassenkuchen Birthday Cake aromatisch-süßer Kuchen mit bunten Konfettis in 90 Sekunden fertig einfach mit Milch anrühren 1 Portion
- Price
- €0.87
- Rating
- 4.4/5
- Reviews
- 163
- Age
- 1y ago

KuchenMeister Relax Kakao Kuchen Riegel 32g | Schokoladiger Bisquitteig | Zarte Kakaocremefüllung | Knackige Zartbitterschokolade | Perfekter Snack Zwischendurch | 1 x 32g Riegel
- Price
- €0.56
- Rating
- 3.7/5
- Reviews
- 170
- Age
- 1y ago

KuchenMeister Relax Caramelcreme Kuchen Riegel 32g | Luftiger Bisquitteig | Zarte Karamellcremefüllung | Knackige Vollmilchschokolade | Perfekter Snack Zwischendurch | 1 x 32g Riegel
- Price
- €0.51
- Rating
- 3.7/5
- Reviews
- 170
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
50
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
44%
Top 20: 86%
Open market
12%
- Kuchen Meister49%
- The Bahlsen Family12%
- Continental Bakeries10%
- Coppenrath & Wiese7%
- OU YES!7%
- Milka3%
- Open — no brand owns it (7 brands, 12%)
Demand
Kuchen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Kuchen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kuchen395K/yr
- cake49K/yr
- mini kuchen23K/yr
- kleine kuchen15K/yr
- marmorkuchen14K/yr
- kuchenmeister15K/yr
- kuchen fertig13K/yr
- fertigkuchen8K/yr
- minikuchen7K/yr
- fertig kuchen6K/yr
Reviews and returns
What reviews say buyers love and hate about Kuchen
We read the reviews and the return reasons for every product selling here.
“Lecker nicht so süß”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kuchen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









