kokos
Skip itSoft demand (-41.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Good688.62avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Avg price
Good€13.34avg listing price — sweet spot $15–$100
Price range
Good€2.48–€29.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad€50K€50K/yr · 66K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
Growth
Bad-41.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, kokos is a €50K/yr Amazon Germany market (66K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 37/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
kokos market data
- Units sold / yr
- 6K–8K
- avg 750–1,000/product
- Revenue / yr
- €80K–€107K
- units × avg price
- Conversion rate
- 5.6%
- Avg BSR
- #327
- Page quality
- 0%
- Prime
- 69%
- Sponsored
- 54%
- Out of stock
- 0.0%
- Avg brand age
- 59 months
- Avg seller age
- 194 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
31
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
2%
- Ricola57%
- KRÜGER24%
- INSTICK just add water6%
- King George6%
- Gut & Günstig3%
- Meßmer2%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -41.9% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 4.5×
Top kokos search terms
- instant tee20K/yr
- ricola tee20K/yr
- instant tee ohne zucker9K/yr
- löslicher tee9K/yr
- ricola kräutertee6K/yr
- tee pulver3K/yr
Top kokos products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ricola Instant Schweizer Kräuter-Tee heiß oder kalt Teegetränk aus 13 Schweizer Bergkräutern Instant-Getränkepulver Eistee 1 x 200g
Ricola€2.594.7★1,694 rev

KRÜGER Blutorangentee (400 g)
KRÜGER€2.484.5★356 rev

Krüger Teegetränk Zitrone 8 Liter Ergiebigkeit (1 x 400 g Dose)
KRÜGER€2.784.5★902 rev

Ricola Instant Tee Zitrone und Kräuter 200 g Dose
Ricola€8.104.5★221 rev

Ricola Schweizer Gut Nacht Tea - Pack of 3 X 200g
Ricola€15.814.5★65 rev
Newest
by launch date
waterdrop x Ricola 48 Waterdrop Würfel mit Alpenkräutern & Früchten - Himbeere Melisse Zitrone Minze Granatapfel Minze & Zitrone Verbene Wassergeschmack ohne Zucker mit Vitaminen C B3 B12
waterdrop MICRODRINK€28.29514 rev

Meßmer Cold Tea Sport Kirsche-Limette | Früchtetee | Kaltaufguss mit Magnesium | ohne Zuckerzusatz | 14 Pyramidenbeutel
Meßmer€2.78150 rev

KING GEORGE - Royal Tea Time Mango Maracuja Geschmack Instantgetränk 6 x 400 g 1 Dose ergibt bis zu 4L Erfrischungsgetränk heiß & kalt ein Genuss
King George€23.5315 rev

Gut & Günstig Hot & Cold Instantteegetränkgranulat Pfirsich 12er Pack (12 x 400g)
Gut & Günstig€29.4621 rev

INSTICK Zuckerfreies Instant-Getränk (Mix-Paket) - 1 Packung für 12 x 0 5-1 L - Veganes Getränkepulver Kalorienarm & Vitamin C - Instant-Pulver
INSTICK just add water€5.472,008 rev
Trending
90-day click momentum
Meßmer Cold Tea Sport Kirsche-Limette | Früchtetee | Kaltaufguss mit Magnesium | ohne Zuckerzusatz | 14 Pyramidenbeutel
Meßmer€2.784.5★

INSTICK Zuckerfreies Instant-Getränk (Mix-Paket mit 46 Sticks) - 1 Packung für 46 x 1 5-2 5 L - Veganes Getränkepulver Kalorienarm & Vitamin C - Instant-Pulver
INSTICK just add water€22.004.3★

Gut & Günstig Hot & Cold Instantteegetränkgranulat Pfirsich 12er Pack (12 x 400g)
Gut & Günstig€29.464.4★

KING GEORGE - Royal Tea Time Pfirsich Instantgetränk 6 x 400 g Heiß & Kalt ein Genuss Instantteegetränk mit Pfirsich Geschmack ergibt bis zu 4 l Schwarzteeextrakt
King George€22.404.5★

Krüger Teegetränk Zitrone 8 Liter Ergiebigkeit (1 x 400 g Dose)
KRÜGER€2.784.5★
What buyers say about kokos
What buyers praise and complain about, mined from review topics.What buyers love
“mega lecker”
“Super Geschmack”
“Sehr fruchtig”
“Super Produkt”
“Auch das Getränke pulver sind sehr gut”
“Löst sich gut auf und ist perfekt für eine schnelle, leckere Erfrischung”
“Schmeckt sehr gut und erfrischend”
“ist preislich echt fair”
“Easy Peasy”
“Genau wie beschrieben”
What buyers complain about
“Schmeckt wirklich super nicht nach Süßstoff”
“Aber es nützt alles nix, wenn's dann einfach nicht schmeckt”
“kaum Geschmack”
“wirklich schade für den stolzen Preis”
“Leider mit den in der Kritik stehenden Süßungsmitteln Aspartam und Acesulfam-K”
“Kräuterauszüge, keine Kräuter”
“richtig fies künstlich”
“Ein Tee war total verbeult da im Paket 2 Tassen waren”
“Nicht das Produkt wie auf der Abbildung”
“hat den Anschein ist gebraucht angekommen”
Common questions
- Is kokos profitable to sell on Amazon Germany?
- The niche generates €50K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -41.9%. Flapen's verdict: Skip it (37/100).
- How competitive is the kokos niche?
- 7 brands and 31 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in kokos?
- Top complaints mined from reviews: Süße, Geschmack insgesamt, Geschmack. The return rate is 0.0%.
- When does demand for kokos peak?
- Demand peaks in Oct–Nov; the busiest month runs 4.5× the quietest.
- What does it cost to enter the kokos niche?
- Listings span €2.48–€29.46; the average listing price is €13.34 (sweet spot $15–$100). The average incumbent carries 689 reviews — the moat a new listing must climb.