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koffeinfreier kaffee

Skip it

Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 52Growth 14Conversion 79Competition 23Returns 100Price range 69Avg price 47Brand share 10Review moat 39Quality gap 40

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great7.9%

search→purchase rate — share of searches ending in a sale

Price range

Good€4.33–€38.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€324K

€324K/yr · 350K searches

Avg price

Okay€11.64

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,598.69

avg incumbent reviews — the moat a new listing must climb

Competition

Bad72%

top-5 click share — a locked-up shelf

Growth

Bad-22.4%

90-day search growth — must beat 0% to launch

Brand share

Bad96%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, koffeinfreier kaffee is a €324K/yr Amazon Germany market (350K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 44/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

koffeinfreier kaffee market data

Units sold / yr
30K–40K
avg 1,250–1,500/product
Revenue / yr
€349K–€466K
units × avg price
Conversion rate
7.9%
Avg BSR
#51
Page quality
0%
Prime
100%
Sponsored
63%
Out of stock
10.4%
Avg brand age
83 months
Avg seller age
179 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

49

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

1%

  • Lavazza70%
  • by Amazon12%
  • illy6%
  • Melitta5%
  • NESCAFÉ4%
  • Dallmayr3%
  • Open — no brand owns it (1 brand, 1%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.4% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Top koffeinfreier kaffee search terms

  • lavazza decaf62K/yr
  • koffeinfreier kaffee46K/yr
  • entkoffeinierter kaffee44K/yr
  • decaf coffee21K/yr
  • decaf17K/yr
  • kaffee koffeinfrei18K/yr
  • kaffee entkoffeiniert24K/yr
  • lavazza decaf bohnen15K/yr
  • entkoffeinierter kaffee gemahlen15K/yr
  • koffeinfreier kaffee gemahlen10K/yr
All search terms

Top koffeinfreier kaffee products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€32K20%€65K30%€97K40%€129K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about koffeinfreier kaffee

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt34%

“Bester Kaffee”

Koffeingehalt25%

“Leckerer Kaffee”

Geschmack15%

“Schmackhafte Bohnen”

Qualität insgesamt8%

“Gewohnte super Qualität”

Preis-Leistungs-Verhältnis6%

“Super Preis”

Geruch4%

“Super Aroma”

beworben Vs Tatsächliches Produkt1%

“Ware wie beschrieben,Ok”

Sauer0%

“Sehr lecker, säuert nicht”

Gesundheitliche Vorteile – insgesamt0%

“Magenfreundlich”

Gesamtgröße0%

“Passt”

What buyers complain about

Geschmack insgesamt25%

“muffig im Geschmack”

Preis-Leistungs-Verhältnis13%

“mittlerweile unbezahlbar”

Geschmack10%

“Geschmacksache, etwas Bitter”

Koffeingehalt8%

“viel Frustration nach einem entkoffeinierten Kaffee gesucht, der obendrein ok schmeckt.”

Geruch5%

“Das ist schade weil das Aroma so schnell verfliegt”

Gesamtgröße5%

“Kleine Portionen”

Bitter3%

“Etwas zu bitter”

Sauer3%

“Schmeckt leicht säuerlich”

beworben Vs Tatsächliches Produkt2%

“Die Beschreibung bei Amazon paßt m. E. nicht”

Qualität insgesamt2%

“Müll”

Common questions

Is koffeinfreier kaffee profitable to sell on Amazon Germany?
The niche generates €324K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -22.4%. Flapen's verdict: Skip it (44/100).
How competitive is the koffeinfreier kaffee niche?
7 brands and 49 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in koffeinfreier kaffee?
Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack. The return rate is 0.0%.
When does demand for koffeinfreier kaffee peak?
Demand is steady year-round — the busiest month runs 1.7× the quietest.
What does it cost to enter the koffeinfreier kaffee niche?
Listings span €4.33–€38.72; the average listing price is €11.64 (sweet spot $15–$100). The average incumbent carries 2,599 reviews — the moat a new listing must climb.