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Knoppers Goodies

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -59.1% this quarter, so Knoppers Goodies is a Maybe.

Flapen Score
53
53 / 100
Top 18% of 1,367 Lebensmittel & Getränke niches · +7 vs the category median of 46
Market size
€1.1M/yr3.8M searches / yr
90-day growth
-59.1%search demand this quarter
Competition
26%top-5 click share · 9 brands · 48 sellers

Flapen Score

Knoppers Goodies against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Knoppers Goodies is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Knoppers Goodies market on Amazon at a glance

Shoppers on Amazon Germany searched for Knoppers Goodies 3.8M times last year and spent an estimated €1.1M. The top 5 brands take 97% of clicks. Demand peaks in Jan–Feb–Mar–Apr. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 3.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -59.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.1M a year.

Searches, last 12 months
3.8M
Growth, 90 days vs prior 90
-59.1%
Conversion, latest week
1.6%
Market size, estimated
€1.1Ma year
Peak month
April20.9× the quietest month
Top search term
lindt1.0M searches a year

02 · Price

A sale here is worth €18.68.

Listings sell for €18.68 on average, from €1.37 to €51.41. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,500 to 2,000 of them. At €18.68 that is €28K to €37K a year per listing.

Average price
€18.68inside the $15 to $100 sweet spot
Price range
€1.37–€51.41
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
150K–200K
Units per listing a year
1,500–2,000
Revenue per listing a year
€28K–€37K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 20.3% of listings are out of stock. The average listing ranks #230 within Geschenkkörbe & Feinkostgeschenke. It carries 1,073 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
86%
Out of stock, average day
20.3%
Average rank
#230in Geschenkkörbe & Feinkostgeschenke
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
1,073per listing
Listings tracked
73

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
63 months

Products

Top Knoppers Goodies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

9 rising

Sellers

48

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

26%

Top 20: 61%

Open market

2%

  • Brand 183%
  • Brand 27%
  • Brand 34%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (3 brands, 2%)

Demand

Knoppers Goodies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KBlack Friday '24Spike '25Prime Day '25Black Friday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 20.9×

Search terms

Top Knoppers Goodies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lindt1.0M/yr
  • lindt schokolade686K/yr
  • lindt lindor kugeln 1kg angebot511K/yr
  • lindor kugeln310K/yr
  • lindor221K/yr
  • lindt kugeln157K/yr
  • lind80K/yr
  • lindor kugeln 1kg angebot114K/yr
  • schokobons69K/yr
  • lindt schokolade angebot56K/yr

Reviews and returns

What reviews say buyers love and hate about Knoppers Goodies

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Geschmack insgesamt”
22%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.1%of orders come back
“Preis muss stimmen”
A buyer, on “Preis-Leistungs-Verhältnis”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Knoppers Goodies questions

Answered from the same tracked data.