Is Kaviar profitable to sell on Amazon Germany?

Flapen scores Kaviar 54 out of 100 on Amazon Germany, a Maybe. Shoppers spend €260K a year across 41 tracked products. Search demand grew -38.9% in the last 90 days.

How competitive is the Kaviar niche on Amazon Germany?

14 brands and 18 sellers compete in Kaviar on Amazon Germany. The top 5 Kaviar products take 36% of clicks, and the top 5 brands take 76%.

What do buyers complain about in Kaviar?

Kaviar buyers on Amazon Germany complain most about Geschmack insgesamt, Salzgehalt, and Preis-Leistungs-Verhältnis. An estimated 0.0% of orders come back.

When does demand for Kaviar peak?

Search demand for Kaviar on Amazon Germany peaks in Jan–Nov–Dec, and the busiest month runs 7.8× the quietest.

What does it cost to enter the Kaviar niche?

Kaviar sells for €74.34 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €3.30 to €797.48. The average product has 169 reviews, the count a new listing must catch up to.

Kaviar

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -38.9% this quarter, so Kaviar is a Maybe.

Filters High Price Out of Stock

Flapen Score: 54
54 / 100Top 15% of 1,367 Lebensmittel & Getränke niches · +8 vs the category median of 46
Market size: €260K/yr208K searches / yr
90-day growth: -38.9%search demand this quarter
Competition: 36%top-5 click share · 14 brands · 18 sellers

Flapen Score

Kaviar against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Kaviar is stronger. Inside it, weaker.

54Maybe

This niche Category average

See the method

Market

The Kaviar market on Amazon at a glance

Shoppers on Amazon Germany searched for Kaviar 208K times last year and spent an estimated €260K. The top 5 brands take 76% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 208K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -38.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €260K a year.

Searches, last 12 months: 208K
Growth, 90 days vs prior 90: -38.9%
Conversion, latest week: 1.7%
Market size, estimated: €260Ka year
Peak month: December7.8× the quietest month
Top search term: kaviar102K searches a year

02 · Price

A sale here is worth €74.34.

Listings sell for €74.34 on average, from €3.30 to €797.48. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €74.34 that is €7K to €19K a year per listing.

Average price: €74.34inside the $15 to $100 sweet spot
Price range: €3.30–€797.48
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 5K–6K
Units per listing a year: 100–250
Revenue per listing a year: €7K–€19K
Returns: 0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 15% ship with Prime. On an average day, 29.2% of listings are out of stock. The average listing ranks #52 within Fisch & Meeresfrüchte. It carries 169 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings: 71%
Prime listings: 15%
Out of stock, average day: 29.2%
Average rank: #52in Fisch & Meeresfrüchte
Average rating: 4.25 starsAmazon Germany average 4.37 stars
Average reviews: 169per listing
Listings tracked: 41

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 65 months

Products

Top Kaviar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

14 flat

Sellers

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

36%

Top 20: 81%

Open market

19%

Brand 133%
Brand 214%
Brand 312%
Brand 48%
Brand 58%
Brand 65%

Demand

Kaviar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 7.8×

Search terms

Top Kaviar search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

kaviar102K/yr -35.1%1.4% conv.
caviar34K/yr -37.7%0.9% conv.
kaviar beluga16K/yr -44.3%1.4% conv.
beluga kaviar9K/yr -40.0%1.0% conv.
fischrogen6K/yr -36.5%0.3% conv.
kaviar rot12K/yr -63.8%1.6% conv.
lemberg kaviar12K/yr -36.7%1.6% conv.
lachskaviar6K/yr -47.3%0.8% conv.
forellenkaviar5K/yr -40.8%0.7% conv.
kavier3K/yr -26.2%0.8% conv.

Reviews and returns

What reviews say buyers love and hate about Kaviar

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Geschmack insgesamt”

28%of negative reviews mention “Geschmack insgesamt”

<0.1%of orders come back, a rate Amazon rounds to zero

“schmeckt nach nichts”

A buyer, on “Geschmack insgesamt”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Lebensmittel & Getränke niches

Best Flapen score

The highest-scoring niches we track right now, across every category.

All tracked niches

Ameisenköder

€2.3M/yr+499.6%

Wasserpistole

€2.2M/yr+734.9%

Pool Thermometer

€839K/yr>1,000%

Maulwurf Vertreiber

€2.0M/yr+17.4%

Gartenschlauch

€2.6M/yr+304.9%

FAQ

Common Kaviar questions

Answered from the same tracked data.

Categories