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60

kaffeepads

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 92Growth 11Conversion 70Competition 70Returns 100Price range 83Avg price 87Brand share 28Review moat 63Quality gap 32

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Market size

Great€1.8M

€1.8M/yr · 1.4M searches

Avg price

Great€19.98

avg listing price — sweet spot $15–$100

Price range

Great€2.44–€84.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Review moat

Good992.64

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Growth

Bad-27.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, kaffeepads is a €1.8M/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Nov. Verdict: Worth a look — 60/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
80K–100K
avg 1,500–2,000/product
Revenue / yr
€1.6M–€2.0M
units × avg price
Launch success
1 of 3 new (360d)
Conversion rate
6.4%
Avg BSR
#119
Page quality
0%
Prime
79%
Sponsored
86%
Out of stock
4.6%
Avg brand age
73 months
Avg seller age
182 days

Competition

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

42

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

43%

Top 20: 79%

Open market

7%

  • Senseo42%
  • by Amazon19%
  • Melitta18%
  • Lavazza5%
  • Dallmayr5%
  • Tchibo5%
  • Open — no brand owns it (4 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -27.8% search growth over the last 90 days.
60K40KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.8×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€54K6%€108K9%€163K12%€217K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 42 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt43%

“Best Senseo”

Geschmack14%

“Geschmacklich guter Kaffee”

Preis-Leistungs-Verhältnis10%

“Preis/Leistung super”

Qualität insgesamt8%

“Super Produckt”

Koffeingehalt8%

“Super lecker der Kaffee”

Geruch2%

“Super Aroma, da einzeln Verpackt”

Gesamtgröße2%

“Passt”

beworben Vs Tatsächliches Produkt2%

“War wie immer”

Frische1%

“Frische Ware”

Süße1%

“sehr süß”

What buyers complain about

Geschmack insgesamt23%

“Schmeckt nicht”

Preis-Leistungs-Verhältnis16%

“Der Preis unverschämt teuer”

Geschmack9%

“Gut aber etwas mild im Geschmack”

Qualität insgesamt6%

“Unzureichende Qualität”

Geruch5%

“ohne Aroma”

Umweltfreundlichkeit3%

“Absolut nicht nachhaltig”

beworben Vs Tatsächliches Produkt2%

“Irritierendes Produktfoto”

Verdünnt/wässrig2%

“Wasserbrühe”

Gesamtgröße2%

“passen auf keine der Senseo Maschinen,”

Süße2%

“Viel zu süß”

Common questions

Is kaffeepads profitable to sell on Amazon Germany?
The niche generates €1.8M/yr across 42 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -27.8%. Flapen's verdict: Worth a look (60/100).
How competitive is the kaffeepads niche?
10 brands and 42 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in kaffeepads?
Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack. The return rate is 0.1%.
When does demand for kaffeepads peak?
Demand peaks in Nov; the busiest month runs 1.8× the quietest.
What does it cost to enter the kaffeepads niche?
Listings span €2.44–€84.58; the average listing price is €19.98 (sweet spot $15–$100). The average incumbent carries 993 reviews — the moat a new listing must climb.

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