jamaica rum
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible€31.29avg listing price — sweet spot $15–$100
Price range
Great€9.25–€97.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,050.4avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-10.4%90-day search growth — must beat 0% to launch
Competition
Bad84%top-5 click share — a locked-up shelf
Market size
Bad€32K€32K/yr · 32K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, jamaica rum is a €32K/yr Amazon Germany market (32K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
jamaica rum market data
- Units sold / yr
- 2K–2K
- avg 100–250/product
- Revenue / yr
- €47K–€63K
- units × avg price
- Conversion rate
- 3.1%
- Avg BSR
- #184
- Page quality
- 0%
- Prime
- 60%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 100 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 flat
Sellers
36
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- APPLETON85%
- Wray & Nephew5%
- Myers4%
- Asmussen3%
- Hampden2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.4% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.1×
Top jamaica rum search terms
- jamaica rum12K/yr
- appleton estate rum9K/yr
- appleton estate 124K/yr
- appleton2K/yr
- appleton estate2K/yr
- jamaika rum3K/yr
Top jamaica rum products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Appleton Estate 12 Years Old Rare Casks |12 Jahre gereifter gold-brauner Jamaica Rum | Geschenkempfehlung | pur oder für Cocktails | 1 x 0 7 l
APPLETON€29.564.4★1,196 rev
Appleton Estate Signature Blend Rum - Vollmundiger honigfarbener Jamaica Rum pur oder für Cocktails und Longdrinks - 1 x 0 7 l
APPLETON€16.524.5★1,950 rev
Appleton Estate Reserve Blend 8 Years Old - 8 Jahre gereifter gold-brauner Jamaica Rum zum pur Genießen oder für Cocktails - 1 x 0 7 l
APPLETON€23.994.6★987 rev
Wray & Nephew Overproof Rum 63% Vol. 0 7l
Wray & Nephew€20.014.8★2,756 rev
Appleton Estate Extra 12 Jahre Jamaica Rum (1 x 0.7 l)
APPLETON€33.574.2★94 rev
Newest
by launch dateAppleton Estate Reserve Blend 8 Years Old - 8 Jahre gereifter gold-brauner Jamaica Rum zum pur Genießen oder für Cocktails - 1 x 0 7 l
APPLETON€23.99987 rev
Hampden Pure Single Jamaican Rum aus Zuckerrohr 700 ml 46% Vol. | Fruchtige Süße Noten Würzige Noten von rotem Pfeffer & Nelken 7 Jahre in Eichenfässern gelagert Ohne künstliche Zugabe von Zucker
Hampden€54.48114 rev
Appleton Estate 12 Years Old Rare Casks |12 Jahre gereifter gold-brauner Jamaica Rum | Geschenkempfehlung | pur oder für Cocktails | 1 x 0 7 l
APPLETON€29.561,196 rev
Appleton Estate KINGSTON 62 Jamaica Gold Rum 40% Vol. 0 7l
APPLETON€17.12376 rev
Feiner Alter Asmussen Rum Original 54% mit Jamaica Rum (1 x 0.7 l) | 700 ml (1er Pack)
Asmussen€9.25494 rev
Trending
90-day click momentumHampden Pure Single Jamaican Rum aus Zuckerrohr 700 ml 46% Vol. | Fruchtige Süße Noten Würzige Noten von rotem Pfeffer & Nelken 7 Jahre in Eichenfässern gelagert Ohne künstliche Zugabe von Zucker
Hampden€54.484.5★
Appleton Estate Reserve Blend 8 Years Old - 8 Jahre gereifter gold-brauner Jamaica Rum zum pur Genießen oder für Cocktails - 1 x 0 7 l
APPLETON€23.994.6★
Feiner Alter Asmussen Rum Original 54% mit Jamaica Rum (1 x 0.7 l) | 700 ml (1er Pack)
Asmussen€9.254.6★
Wray & Nephew Overproof Rum 63% Vol. 0 7l
Wray & Nephew€20.014.8★
Appleton Estate 12 Years Old Rare Casks |12 Jahre gereifter gold-brauner Jamaica Rum | Geschenkempfehlung | pur oder für Cocktails | 1 x 0 7 l
APPLETON€29.564.4★
What buyers say about jamaica rum
What buyers praise and complain about, mined from review topics.What buyers love
“Bester Rum für Cocktails”
“Super lecker”
“Für den Preis OK”
“Guter Rum, war ein schönes Geschenk”
“Guter Geschmack”
“Höchste Qualität”
“Ein köstlich süßer Rum, der nicht nur super für die bekannten Longdrinks mit Cola, Ginger Ale etc. passt,”
What buyers complain about
“dort der Rum zu teuer für uns erschien,”
“Schmeckt wie billiger Sprit”
“Nicht wie abgebildet”
“etwas bitter und recht sprittig”
Common questions
- Is jamaica rum profitable to sell on Amazon Germany?
- The niche generates €32K/yr across 10 tracked products. 90-day search growth is -10.4%. Flapen's verdict: Skip it (36/100).
- How competitive is the jamaica rum niche?
- 5 brands and 36 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in jamaica rum?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, beworben Vs Tatsächliches Produkt. The return rate is 0.1%.
- When does demand for jamaica rum peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.1× the quietest.
- What does it cost to enter the jamaica rum niche?
- Listings span €9.25–€97.27; the average listing price is €31.29 (sweet spot $15–$100). The average incumbent carries 1,050 reviews — the moat a new listing must climb.