Isomalt
FailDemand is soft, at -23.4% this quarter, so Isomalt is a Fail.
- Flapen Score
- 40 / 100Ranks 1,025 of 1,367 Lebensmittel & Getränke niches · −6 vs the category median of 4640
- Market size
- €65K/yr44K searches / yr
- 90-day growth
- -23.4%search demand this quarter
- Competition
- 76%top-5 click share · 8 brands · 14 sellers
Flapen Score
Isomalt against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Isomalt is stronger. Inside it, weaker.
Market
The Isomalt market on Amazon at a glance
Shoppers on Amazon Germany searched for Isomalt 44K times last year and spent an estimated €65K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 13.0% of those searches ended in a purchase.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €65K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- -23.4%
- Conversion, latest week
- 13.0%
- Market size, estimated
- €65Ka year
- Peak month
- November2.6× the quietest month
- Top search term
- isomalt34K searches a year
02 · Price
A sale here is worth €11.33.
Listings sell for €11.33 on average, from €5.75 to €20.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At €11.33 that is €3K to €6K a year per listing.
- Average price
- €11.33under the $15 to $100 sweet spot
- Price range
- €5.75–€20.01
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €3K–€6K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
43% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #822 within Koch- & Backzutaten. It carries 296 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 57%
- Out of stock, average day
- 7.7%
- Average rank
- #822in Koch- & Backzutaten
- Average rating
- 4.64 starsAmazon Germany average 4.37 stars
- Average reviews
- 296per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Isomalt products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
FunCakes Isomalt: Sehr einfach zu nutzen Backen für Profis und Anfänger 250 g.
- Price
- €6.79
- Rating
- 4.7/5
- Reviews
- 502
- Age
- 5y ago

Isomalt Zucker 1kg von Green Essence Plätzchenglasur für Torten und selbst gemachte Zuckerdekorationen ohne Zucker Isomalt Crystal Izomalt als Süße Alternative Süßstoff (1 Kilogramm)
- Price
- €12.98
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 1y ago

Isomalt 1 0kg
- Price
- €10.93
- Rating
- 4.7/5
- Reviews
- 982
- Age
- 14y ago

Isomalt Zucker 2kg von Green Essence Plätzchenglasur für Torten und selbst gemachte Zuckerdekorationen Isomalt Crystal ideal für Hobbybäcker Izomalt als Alternative Süßstoff (2 Kilogramm)
- Price
- €20.01
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 9mo ago

Saracino Sugarplus - Isomalt Für Starre Zuckerdekorationen 0 5 Kg Made In Italy
- Price
- €10.01
- Rating
- 4.6/5
- Reviews
- 485
- Age
- 8y ago
Trending
estimated 90-day click momentum
Isomalt Zucker 2kg von Green Essence Plätzchenglasur für Torten und selbst gemachte Zuckerdekorationen Isomalt Crystal ideal für Hobbybäcker Izomalt als Alternative Süßstoff (2 Kilogramm)
- Price
- €20.01
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 9mo ago

gesundo Isomaltulose Palatinose - Isomalt Zucker Pulver - Zuckerersatz - 250g Dose
- Price
- €6.39
- Rating
- 4.4/5
- Reviews
- 158
- Age
- 6y ago

Isomalt Zucker 1kg von Green Essence Plätzchenglasur für Torten und selbst gemachte Zuckerdekorationen ohne Zucker Isomalt Crystal Izomalt als Süße Alternative Süßstoff (1 Kilogramm)
- Price
- €12.98
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 1y ago

FunCakes Isomalt 250 g
- Price
- €5.75
- Rating
- 4.8/5
- Reviews
- 60
- Age
- 5y ago

Saracino Sugarplus - Isomalt Für Starre Zuckerdekorationen 0 5 Kg Made In Italy
- Price
- €10.01
- Rating
- 4.6/5
- Reviews
- 485
- Age
- 8y ago
Newest
by launch date
Isomalt Zucker 2kg von Green Essence Plätzchenglasur für Torten und selbst gemachte Zuckerdekorationen Isomalt Crystal ideal für Hobbybäcker Izomalt als Alternative Süßstoff (2 Kilogramm)
- Price
- €20.01
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 9mo ago

FunCakes Isomalt: Sehr einfach zu nutzen Backen für Profis und Anfänger 750 g.
- Price
- €14.01
- Rating
- 4.7/5
- Reviews
- 502
- Age
- 1y ago

Brotfrei Isomalt Premium 1kg | ideal für selbst gemachte Zuckerdekorationen Süßigkeiten Bonbons Lollys Candy Zuckerblasen Edelsteine Fenster | für Profis & Hobbybäcker | ohne Zucker Vegan
- Price
- €14.95
- Rating
- 4.3/5
- Reviews
- 19
- Age
- 1y ago

Isomalt Zucker 1kg von Green Essence Plätzchenglasur für Torten und selbst gemachte Zuckerdekorationen ohne Zucker Isomalt Crystal Izomalt als Süße Alternative Süßstoff (1 Kilogramm)
- Price
- €12.98
- Rating
- 4.9/5
- Reviews
- 18
- Age
- 1y ago

FunCakes Isomalt: Sehr einfach zu nutzen Backen für Profis und Anfänger 250 g.
- Price
- €6.79
- Rating
- 4.7/5
- Reviews
- 502
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
14
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
6%
- FunCakes33%
- Green Essence30%
- Pati-Versand13%
- SaporePuro9%
- SARACINO We love pastry5%
- AOS3%
- Open — no brand owns it (2 brands, 6%)
Demand
Isomalt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Isomalt search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- isomalt34K/yr
- isomalt zucker8K/yr
- isomalt kaufen2K/yr
Reviews and returns
What reviews say buyers love and hate about Isomalt
We read the reviews and the return reasons for every product selling here.
“hat aber funktioniert und lies sich auch einfärben.”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
6 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Isomalt questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









