Skip to content
48

instant kaffee entkoffeiniert

Skip it

Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 38Growth 21Conversion 86Competition 32Returns 100Price range 74Avg price 69Brand share 9Review moat 72Quality gap 42

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great9.6%

search→purchase rate — share of searches ending in a sale

Price range

Good€3.67–€46.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good624.29

avg incumbent reviews — the moat a new listing must climb

Avg price

Good€14.25

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€192K

€192K/yr · 140K searches

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-8.7%

90-day search growth — must beat 0% to launch

Brand share

Bad96%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, instant kaffee entkoffeiniert is a €192K/yr Amazon Germany market (140K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 48/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

instant kaffee entkoffeiniert market data

Units sold / yr
13K–15K
avg 500–750/product
Revenue / yr
€178K–€214K
units × avg price
Conversion rate
9.6%
Avg BSR
#121
Page quality
0%
Prime
76%
Sponsored
33%
Out of stock
16.4%
Avg brand age
92 months
Avg seller age
181 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 flat

Sellers

36

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

66%

Top 20: 99%

Open market

1%

  • NESCAFÉ69%
  • by Amazon17%
  • Mount Hagen5%
  • GEPA3%
  • Jacobs3%
  • Melitta2%
  • Open — no brand owns it (1 brand, 1%)

Demand

Weekly Amazon search volume, last 20 weeks — -8.7% search growth over the last 90 days.
3K2KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Top instant kaffee entkoffeiniert search terms

  • löslicher kaffee entkoffeiniert14K/yr
  • instant kaffee entkoffeiniert13K/yr
  • cappuccino entkoffeiniert21K/yr
  • entkoffeinierter kaffee löslich11K/yr
  • koffeinfreier kaffee instant11K/yr
  • nescafe cappuccino entkoffeiniert20K/yr
  • nescafe entkoffeiniert6K/yr
  • nescafe gold entkoffeiniert7K/yr
  • decaf instant coffee4K/yr
  • entkoffeinierter cappuccino7K/yr
All search terms

Top instant kaffee entkoffeiniert products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€10K10%€19K15%€29K20%€38K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about instant kaffee entkoffeiniert

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt46%

“Schmeckt super”

Koffeingehalt13%

“Entkoffeinierter Kaffee”

Geschmack12%

“Super Geschmack”

Qualität insgesamt9%

“Gewohnte super Qualität”

Preis-Leistungs-Verhältnis4%

“Super Preise”

beworben Vs Tatsächliches Produkt3%

“Wie erwartet”

Löslichkeit3%

“Super löslicher kaffee löst sich auch kalt in Milch”

Geruch2%

“Super Aroma”

Gesamtgröße1%

“Passt”

Süße1%

“Perfekt in meinen Augen: nicht zu süß und sehr lecker,”

What buyers complain about

Geschmack insgesamt28%

“Schmeckt nicht”

Preis-Leistungs-Verhältnis15%

“aber in der Preisklasse bessere Anbieter.”

Geschmack12%

“Wenig Geschmack”

Koffeingehalt8%

“Billig Kaffee”

Gesamtgröße3%

“Packung jetzt kleiner”

Geruch3%

“Riecht komisch, schmeckt wässrig”

beworben Vs Tatsächliches Produkt3%

“Der angegebene Inhalt von 200g ist falsch”

Bitter3%

“Viel zu bitter”

Verdünnt/wässrig2%

“schmeckt wässrig”

Qualität insgesamt2%

“Schaut bitte einfach wieder mehr auf die Qualität”

Common questions

Is instant kaffee entkoffeiniert profitable to sell on Amazon Germany?
The niche generates €192K/yr across 21 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -8.7%. Flapen's verdict: Skip it (48/100).
How competitive is the instant kaffee entkoffeiniert niche?
7 brands and 36 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in instant kaffee entkoffeiniert?
Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack. The return rate is 0.1%.
What does it cost to enter the instant kaffee entkoffeiniert niche?
Listings span €3.67–€46.46; the average listing price is €14.25 (sweet spot $15–$100). The average incumbent carries 624 reviews — the moat a new listing must climb.