Holundersaft
FailShoppers spend an estimated $21K a year here, so Holundersaft is a Fail.
- Flapen Score
- 37 / 100Ranks 1,175 of 1,367 Lebensmittel & Getränke niches · −9 vs the category median of 4637
- Market size
- €21K/yr25K searches / yr
- 90-day growth
- -38.2%search demand this quarter
- Competition
- 70%top-5 click share · 10 brands · 21 sellers
Flapen Score
Holundersaft against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Holundersaft is stronger. Inside it, weaker.
Market
The Holundersaft market on Amazon at a glance
Shoppers on Amazon Germany searched for Holundersaft 25K times last year and spent an estimated €21K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -38.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €21K a year.
- Searches, last 12 months
- 25K
- Growth, 90 days vs prior 90
- -38.2%
- Conversion, latest week
- 3.8%
- Market size, estimated
- €21Ka year
- Peak month
- November5.1× the quietest month
- Top search term
- holundersaft18K searches a year
02 · Price
A sale here is worth €21.85.
Listings sell for €21.85 on average, from €2.77 to €37.28. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €21.85 that is €0 to €2K a year per listing.
- Average price
- €21.85inside the $15 to $100 sweet spot
- Price range
- €2.77–€37.28
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
56% of listings pay for placement with sponsored ads. 28% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #518 within Getränke, Kaffee & Tee. It carries 121 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 28%
- Out of stock, average day
- 14.1%
- Average rank
- #518in Getränke, Kaffee & Tee
- Average rating
- 4.66 starsAmazon Germany average 4.37 stars
- Average reviews
- 121per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 83 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 83 months
Products
Top Holundersaft products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
21
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
7%
- Brand 140%
- Brand 225%
- Brand 319%
- Brand 43%
- Brand 53%
- Brand 62%
- Open — no brand owns it (4 brands, 7%)
Demand
Holundersaft search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.1×
Search terms
Top Holundersaft search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- holundersaft18K/yr
- holunderbeerensaft4K/yr
- fliederbeersaft4K/yr
Reviews and returns
What reviews say buyers love and hate about Holundersaft
We read the reviews and the return reasons for every product selling here.
“Ziemlich teuer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
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Best Flapen score
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FAQ
Common Holundersaft questions
Answered from the same tracked data.