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Hierbas

a small market ($20K/yr) — Hierbas doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 893 of 1,367 Lebensmittel & Getränke niches · −4 vs the category median of 46

Market size 5Growth 67Conversion 53Competition 13Returns 99Price range 48Avg price 70Brand share 12Review moat 88Quality gap 22
This niche Category average · 1,367 niches

Is Hierbas profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Hierbas is a €20K/yr Amazon Germany market (33K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Dec. Verdict: Skip it — 42/100.

Hierbas: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +47.2% over the last 90 days and 4.3% of searches end in a purchase.

€20K

revenue / yr

Units sold / yr3K
Search volume / yr+47.2%33K
Conversion rate4.3%
Avg price€14.45

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers7 · 36
Top-5 product click share85%
Open market5%
Avg brand age78 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 11 products

Sponsored placement45%
New entrants (1y)0· 0 succeeded
Avg rating4.7★
Avg reviews231

Top Hierbas products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

€0€3K€6K€9K€12K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

36

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

2%

  • Tunel79%
  • Mari Mayans7%
  • Huacan5%
  • Treuheld3%
  • Licores Moya3%
  • Hierbas de Mallorca2%
  • Open — no brand owns it (1 brand, 2%)

Hierbas demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume33KCVR4.3%Products11Brands7Top 5 Brands95%OOS Rate0.0%Rating4.7★Reviews231Avg BSR#435
1K750Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Top Hierbas search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • tunel de mallorca10K/yr
  • hierbas de mallorca10K/yr
  • hierbas8K/yr
  • tunel4K/yr

What reviews say buyers love and hate about Hierbas

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Geschmack insgesamt50%

schmeckt mild

Preis-Leistungs-Verhältnis17%

Gut und günstig

Gesamtgröße17%

Passt

Geschmack8%

Super Geschmack

Alkoholgeschmack8%

Hierbas return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
57%
2Knoten-/Fadenqualität
21%
3Komfort insgesamt
7%
4Gewicht schwer
7%
5Qualität insgesamt
7%

Common Hierbas questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hierbas 42/100 on Amazon Germany — Skip it. The niche generates €20K/yr across 11 tracked products. Search demand moved +47.2% over the last 90 days.
Search demand for Hierbas on Amazon Germany peaks in Dec, where the busiest month runs 1.9× the quietest.