Is harry potter geschenkpapier profitable to sell on Amazon Germany?

The niche generates €162K/yr across 24 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -29.5%. Flapen's verdict: Worth a look (50/100).

How competitive is the harry potter geschenkpapier niche?

7 brands and 27 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 97% of demand.

What do buyers complain about in harry potter geschenkpapier?

Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Geschmack. The return rate is 0.1%.

When does demand for harry potter geschenkpapier peak?

Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 4.5× the quietest.

What does it cost to enter the harry potter geschenkpapier niche?

Listings span €3.82–€37.08; the average listing price is €10.76 (sweet spot $15–$100). The average incumbent carries 439 reviews — the moat a new listing must climb.

harry potter geschenkpapier

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Great439.08

avg incumbent reviews — the moat a new listing must climb

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good€3.82–€37.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay€10.76

avg listing price — sweet spot $15–$100

Market size

Okay€162K

€162K/yr · 199K searches

Growth

Bad-29.5%

90-day search growth — must beat 0% to launch

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, harry potter geschenkpapier is a €162K/yr Amazon Germany market (199K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

harry potter geschenkpapier market data

Units sold / yr: 15K–20K; avg 250–500/product
Revenue / yr: €161K–€215K; units × avg price
Conversion rate: 7.6%
Avg BSR: #342
Page quality: 0%
Prime: 88%
Sponsored: 33%
Out of stock: 1.9%
Avg brand age: 41 months
Avg seller age: 180 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

54%

Top 20: 96%

Open market

Jelly Belly62%
HARIBO16%
Jelly Bean12%
Harry Potter4%
Thoughtfully2%
SWEET BUDDIES2%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -29.5% search growth over the last 90 days.

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.5×

Open Trend

Top harry potter geschenkpapier search terms

harry potter süßigkeiten101K/yr -22.2%5.2% conv.
bertie botts bohnen17K/yr -19.8%14.0% conv.
harry potter snacks9K/yr -29.6%2.1% conv.
harry potter jelly beans6K/yr -24.1%11.5% conv.
harry potter süssigkeiten9K/yr -54.2%7.0% conv.
harry potter schokolade9K/yr -52.3%5.1% conv.
harry potter gummibärchen5K/yr -39.7%12.7% conv.
harry potter haribo6K/yr -38.2%9.3% conv.
haribo harry potter7K/yr -35.4%9.2% conv.
jelly beans harry potter5K/yr -41.6%8.7% conv.

All search terms

Top harry potter geschenkpapier products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Harry Potter Bertie Botts Bohnen verschiedene Geschmackssorten Jelly Belly 35g

Jelly Belly€3.914.4★4,022 rev

Jelly Belly Jelly Beans Bertie Botts Beans Pack of 3 (3 x 35 g)

Jelly Bean€8.164.5★555 rev

HARIBO Harry Potter Gummibärchen | Limitierte Edition mit Harry Hermine & Ron | 3x 160g Fruchtgummis | Magischer Snack für Harry Potter Fans

HARIBO€6.424.4★413 rev

Jelly Belly Harry Potter Schokofrosch mit Sammelkarte Bertie Botts Bohnen in sämtlichen Geschmacksrichtungen und Jelly Slugs Gelee-Schnecken

Jelly Belly€13.374.2★78 rev

Harry Potter Jelly Belly Bertie Botts Bohnen 35g und Schokoladenfrosch mit Sammelkarte

Jelly Belly€9.074.3★108 rev

Newest

by launch date

Socken mit Spruch Du bist mein Lieblings Muggel für Harry Potter Fans und Freunde lustige Geschenkidee (Schwarz/37)

Tassenbrennerei€12.510 rev

3mo ago

5er Set Harry Hermine Ron Luna und Draco - Sonderedition 160g Fruchtgummi-Mischung mit goldenem Schnatz sprechendem Hut Eule Hedwig & viele mehr Limited Edition Perfekt für J.K Rowling Fans

SWEET BUDDIES€12.4615 rev

9mo ago

HARRY POTTER Tee-Geschenkset inklusive Rührstab und 48 Teebeuteln in 6 Geschmacksrichtungen HARRY POTTER Geschenke-Teebox mit sowohl grünen Teebeuteln als auch schwarzen Teebeuteln

Thoughtfully€21.31102 rev

10mo ago

Jelly Belly Bean Boozled (100g) Süßigkeiten Spaß mit Glücksrad - Jelly Beans eklig & lecker 7. Generation - Extremes Spiel für Mutige 20 klassische & verrückte Sorten für Party JGA & Spielabend

Jelly Belly€10.01809 rev

1y ago

2er Set Harry Potter Bertie Botts Jelly Beans - 2x35g Geschenkboxen authentische magische Süßigkeiten mit außergewöhnlichen Geschmacksrichtungen | Perfekt für Fans & Sammler.

Jelly Belly€6.0847 rev

1y ago

What buyers say about harry potter geschenkpapier

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt26%

“Leckerer Harry Potter Snack”

beworben Vs Tatsächliches Produkt18%

“Wie beschrieben, alles bestens”

Geschenk Zweck13%

“Kleine Überraschung für Kinder”

Preis-Leistungs-Verhältnis9%

“Hat sich gelohnt”

Geschmack6%

“Die Geschmacksrichtungen sind wirklich lecker”

Qualität insgesamt4%

“Produkt ok”

Design insgesamt4%

“Design: ⭐⭐⭐⭐⭐”

Gesamtgröße2%

“Passt”

Weiches Gefühl2%

“Schön flauschig und warm”

Lokal hergestellt2%

What buyers complain about

Preis-Leistungs-Verhältnis22%

“Etwas teuer”

Geschmack insgesamt19%

“War nicht so lecker”

Geschmack10%

“Geschmackssache”

Farbe7%

“Dieses Mal leider war nur 1 Bohne von Schwarz, gar keine von rot dabei”

Geruch7%

“Riecht schrecklich”

Gesamtgröße4%

“dafür dass die Packungen sehr klein sind”

Futterqualität3%

“Kein Sherpagefüttert, eher sehr nerviges kratzen durch das Material”

Qualität insgesamt3%

“Qualität ist enttäuschend”

Lagertemperatur3%

“Kam gebrochen und angeschmolzen an”

Einfaches Kauen/Schlucken2%

“Mein Kind und ich mussten die ekligem Beans sofort wieder ausspucken, es ist unmöglich sie zu kauen und runterzuschlucken”

Top return reasons

Design insgesamt100%

Common questions

Is harry potter geschenkpapier profitable to sell on Amazon Germany?: The niche generates €162K/yr across 24 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -29.5%. Flapen's verdict: Worth a look (50/100).
How competitive is the harry potter geschenkpapier niche?: 7 brands and 27 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in harry potter geschenkpapier?: Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Geschmack. The return rate is 0.1%.
When does demand for harry potter geschenkpapier peak?: Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 4.5× the quietest.
What does it cost to enter the harry potter geschenkpapier niche?: Listings span €3.82–€37.08; the average listing price is €10.76 (sweet spot $15–$100). The average incumbent carries 439 reviews — the moat a new listing must climb.