Happy Birthday Schokolade
Happy Birthday Schokolade shows low returns (0.2%), but a small market ($61K/yr) keeps it on the watch list.
Flapen Score
Top 28% of 1,367 Lebensmittel & Getränke niches · +4 vs the category median of 46
Is Happy Birthday Schokolade profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Happy Birthday Schokolade is a €61K/yr Amazon Germany market (201K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 50/100.
Happy Birthday Schokolade: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -18.4% over the last 90 days and 2.4% of searches end in a purchase.
€61K
revenue / yr
Who owns the niche?
The top 5 brands hold 75% of demand, so 25% of the market is open.
25%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 26 products
Top Happy Birthday Schokolade products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Zotter Geburtstagskuchen mit Kerze im Glas | Happy Birthday | Torte Geburtstag | 100g
- Price
- €9.20
- Rating
- 4.3/5
- Reviews
- 194
- Age
- 5y ago
Hanauer Minikuchen Pfirsich-Aprikose Zum Geburtstag 1er Pack (1 x 170 g)
- Price
- €7.71
- Rating
- 4.5/5
- Reviews
- 224
- Age
- 11y ago
Herzallerliebste Glückwünsche 70g
- Price
- €7.71
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 3y ago
Hanauer Minikuchen SchokoNuss Zum Geburtstag 1er Pack (1 x 170 g)
- Price
- €7.77
- Rating
- 4.1/5
- Reviews
- 114
- Age
- 11y ago
RUF Birthday Cake Geburtstagskuchen Schicht-Torte aus Rührteig und Konfetti-Streusel Tortencreme und buntem Dekor-Mix für Kindergeburtstag Familienfeier Einschulung 1x425g
- Price
- €4.47
- Rating
- 4.4/5
- Reviews
- 256
- Age
- 3y ago
Trending
90-day click momentum
Geburtstagskuchen Backmischung im Geschenkset Zitronenkuchen mit Kerze & buntem Zucker-Konfetti schnell & einfach gebacken Geschenkidee zum Geburtstag für Familie Freunde Kollegen & Nachbarn
- Price
- €12.80
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
Herzallerliebste Glückwünsche 70g
- Price
- €7.71
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 3y ago
MOWETOO Happy Birthday Geburtstagskarte mit Musik LED-Lichtern und ausblasbaren Kerzen 3D Pop-Up Geschenkbox und Geburtstagsgeschenk für Frauen Männer Kinder & Erwachsene
- Price
- €10.26
- Rating
- 4.5/5
- Reviews
- 742
- Age
- 1y ago
Niederegger | Geschenkdose Happy Birthday | 1x 185 g | Marzipan Torte umhüllt von Zartbitter-Schokolade | Geburtstagsgeschenk
- Price
- €8.96
- Rating
- 4.4/5
- Reviews
- 451
- Age
- 6y ago
Ou Yes! 12 Stk. x 51 g Mix Muffins 2 Sorten - Vanille und Kakao - Individuell verpackt - Packungen zum Direktverzehr - Nettogewicht 612 g
- Price
- €9.24
- Rating
- 4.5/5
- Reviews
- 526
- Age
- 1y ago
Newest
by launch dateGeburtstagskuchen Backmischung im Geschenkset Zitronenkuchen mit Kerze & buntem Zucker-Konfetti schnell & einfach gebacken Geschenkidee zum Geburtstag für Familie Freunde Kollegen & Nachbarn
- Price
- €12.80
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
RUF Glücklichmacher Tassenkuchen Birthday Cake aromatisch-süßer Kuchen mit bunten Konfettis in 90 Sekunden fertig einfach mit Milch anrühren 1 Portion
- Price
- €0.87
- Rating
- 4.4/5
- Reviews
- 163
- Age
- 1y ago
MOWETOO Happy Birthday Geburtstagskarte mit Musik LED-Lichtern und ausblasbaren Kerzen 3D Pop-Up Geschenkbox und Geburtstagsgeschenk für Frauen Männer Kinder & Erwachsene
- Price
- €10.26
- Rating
- 4.5/5
- Reviews
- 742
- Age
- 1y ago
Ou Yes! 12 Stk. x 51 g Mix Muffins 2 Sorten - Vanille und Kakao - Individuell verpackt - Packungen zum Direktverzehr - Nettogewicht 612 g
- Price
- €9.24
- Rating
- 4.5/5
- Reviews
- 526
- Age
- 1y ago
HappyGugl2U mit GlücksGugl Bourbon-Vanille - Mini-Gugelhupf
- Price
- €7.89
- Rating
- 4.3/5
- Reviews
- 23
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 falling
Sellers
36
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
49%
Top 20: 92%
Open market
20%
- Hanauer32%
- Zotter22%
- RUF10%
- Niederegger6%
- K‘s soul food kitchen6%
- OU YES!4%
Happy Birthday Schokolade demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.5×
Top Happy Birthday Schokolade search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- geburtstagskuchen48K/yr
- geburtstagstorte25K/yr
- sachertorte34K/yr
- birthday cake18K/yr
- geburtstagskuchen im glas9K/yr
- kuchen im glas14K/yr
- kuchen geburtstag6K/yr
- dosenkuchen7K/yr
- geburtstag kuchen6K/yr
- sachertorte original8K/yr
What reviews say buyers love and hate about Happy Birthday Schokolade
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Schmeckt super”
“Leckere Muffins”
“Coole Geschenkidee”
“top qualität und super schnell geliefert”
“guter Geschmack”
What buyers complain about
71% of reviews“Ungenießbar”
“Viiiiiiiiieeeeel zu süß”
“Allerdings ziemlich teuer”
“Irreführende Werbung”
“Schlechte Qualität”
Happy Birthday Schokolade return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Happy Birthday Schokolade questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
