Haferflocken

Shoppers searched for this 271K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €241K a year.

Searches, last 12 months

271K

Growth, 90 days vs prior 90

-17.0%

Conversion, latest week

13.7%

Market size, estimated

€241Ka year

Peak month

February1.6× the quietest month

Top search term

haferflocken205K searches a year

Listings sell for €6.47 on average, from €0.69 to €21.24. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At €6.47 that is €26K to €32K a year per listing.

Average price

€6.47under the $15 to $100 sweet spot

Price range

€0.69–€21.24

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

50K–60K

Units per listing a year

4,000–5,000

Revenue per listing a year

€26K–€32K

Returns

0.1%of orders · Amazon Germany median 1.1%

46% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2 within Frühstücksmüsli. It carries 365 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

46%

Prime listings

62%

Out of stock, average day

0.0%

Average rank

#2in Frühstücksmüsli

Average rating

4.59 starsAmazon Germany average 4.37 stars

Average reviews

365per listing

Listings tracked

13

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

64 months