Hackfleisch
MaybeAn estimated 0.2% of orders come back. But demand is soft, at -28.8% this quarter, so Hackfleisch is a Maybe.
- Flapen Score
- 57 / 100Top 9% of 1,367 Lebensmittel & Getränke niches · +11 vs the category median of 4657
- Market size
- €177K/yr98K searches / yr
- 90-day growth
- -28.8%search demand this quarter
- Competition
- 47%top-5 click share · 18 brands · 16 sellers
Flapen Score
Hackfleisch against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Hackfleisch is stronger. Inside it, weaker.
Market
The Hackfleisch market on Amazon at a glance
Shoppers on Amazon Germany searched for Hackfleisch 98K times last year and spent an estimated €177K. The top 5 brands take 73% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 17.3% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 17.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €177K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- -28.8%
- Conversion, latest week
- 17.3%
- Market size, estimated
- €177Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- hackfleisch77K searches a year
02 · Price
A sale here is worth €10.42.
Listings sell for €10.42 on average, from €0.93 to €72.57. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At €10.42 that is €8K to €10K a year per listing.
- Average price
- €10.42under the $15 to $100 sweet spot
- Price range
- €0.93–€72.57
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €8K–€10K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
23% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #77 within Fleisch & Wurstwaren. It carries 229 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 23%
- Prime listings
- 87%
- Out of stock, average day
- 3.3%
- Average rank
- #77in Fleisch & Wurstwaren
- Average rating
- 4.43 starsAmazon Germany average 4.37 stars
- Average reviews
- 229per listing
- Listings tracked
- 31
04 · Newcomers
3 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Hackfleisch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
16
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
47%
Top 20: 91%
Open market
20%
- Brand 131%
- Brand 213%
- Brand 313%
- Brand 49%
- Brand 57%
- Brand 67%
Demand
Hackfleisch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Hackfleisch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hackfleisch77K/yr
- rinderhackfleisch6K/yr
- rinderhack3K/yr
- gehacktes4K/yr
- hackfleisch gemischt5K/yr
- hackfleisch rind4K/yr
Reviews and returns
What reviews say buyers love and hate about Hackfleisch
We read the reviews and the return reasons for every product selling here.
“Hackbraten schmeckt nicht”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hackfleisch questions
Answered from the same tracked data.