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57

gewürze

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 69Growth 17Conversion 29Competition 82Returns 99Price range 74Avg price 83Brand share 64Review moat 56Quality gap 22

Returns

Incredible0.2%

return rate — above 6% kills the launch gate

Avg price

Great€18.28

avg listing price — sweet spot $15–$100

Competition

Great33%

top-5 click share — an open shelf

Price range

Good€2.00–€51.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€710K

€710K/yr · 1.7M searches

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Review moat

Good1,258.2

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-16.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, gewürze is a €710K/yr Amazon Germany market (1.7M searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 57/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
60K–80K
avg 500–750/product
Revenue / yr
€1.1M–€1.5M
units × avg price
Launch success
2 of 3 new (360d)
Conversion rate
2.3%
Avg BSR
#138
Page quality
0%
Prime
100%
Sponsored
87%
Out of stock
6.6%
Avg brand age
49 months
Avg seller age
185 days

Competition

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

21 falling

Sellers

56

Top-5 brand share

66%

Top 20: 99%

Top-5 click share

33%

Top 20: 70%

Open market

29%

  • Ostmann25%
  • Ankerkraut17%
  • Tilz10%
  • Just Spices8%
  • POTLUCK Gewürzfreunde6%
  • ration1.de5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.9% search growth over the last 90 days.
120K80KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.0×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€28K8%€57K12%€85K16%€114K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 46 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt18%

“Deliziös”

Qualität insgesamt14%

“Super Produkt”

Geschenk Zweck12%

“Super Geschenkidee”

Würzigkeit10%

“Favorit: Stullen Spice”

Geschmack8%

“Schmeckt super an Fleisch”

Mischung/Verhältnis5%

“Coole Gewürzmischung”

Benutzerfreundlichkeit5%

“einfache Handhabung”

beworben Vs Tatsächliches Produkt5%

“Produkt wie beschrieben”

Salzgehalt4%

“super salz”

Gesamtgröße3%

“Passt”

What buyers complain about

Gesamtgröße12%

“Mir persönlich waren die Öffnungen zu klein”

Salzgehalt11%

“Curry im Salz schmeckt nicht ganz so lecker”

Qualität insgesamt9%

“Nicht Kaufen, sehr schlechtes Produkt”

Geschmack8%

“Geschmacksfrage”

Preis-Leistungs-Verhältnis7%

“Ingesamt für den Preis mehr als enttäuschend”

Haftung/Klebrigkeit5%

“Etiketten kleben leider nicht richtig auf den Deckeln”

Benutzerfreundlichkeit4%

“umständlich zum Öffnen.”

Haltbarkeit4%

“Es kam schon an, als wenn es gleich auseinander fällt”

Funktionalität insgesamt3%

“Das geht gar nicht”

Sauer2%

“Hatte mir den Geschmack irgendwie etwas an das vorgestellt es hat ein leicht säuerlichen Geschmack finde ich aber dennoch okay”

Top return reasons

Gesamtgröße62%
Qualität insgesamt10%
Materialqualität8%
Defekt Material/Teile3%
beworben Vs Tatsächliches Produkt3%
Gewicht schwer2%
Kompatibilität – insgesamt2%
Haftung/Klebrigkeit2%
Benutzerfreundlichkeit1%
Dünn1%

Common questions

Is gewürze profitable to sell on Amazon Germany?
The niche generates €710K/yr across 46 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.9%. Flapen's verdict: Worth a look (57/100).
How competitive is the gewürze niche?
21 brands and 56 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in gewürze?
Top complaints mined from reviews: Gesamtgröße, Salzgehalt, Qualität insgesamt. The return rate is 0.2%.
When does demand for gewürze peak?
Demand peaks in Nov–Dec; the busiest month runs 4.0× the quietest.
What does it cost to enter the gewürze niche?
Listings span €2.00–€51.98; the average listing price is €18.28 (sweet spot $15–$100). The average incumbent carries 1,258 reviews — the moat a new listing must climb.

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