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55

getränke

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 90% of clicks) keeps it on the watch list.

Market size 86Growth 44Conversion 55Competition 52Returns 99Price range 52Avg price 35Brand share 25Review moat 49Quality gap 25

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Market size

Great€1.5M

€1.5M/yr · 3.1M searches

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Price range

Good€1.63–€29.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,605.05

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+15.4%

90-day search growth — must beat 0% to launch

Avg price

Okay€10.24

avg listing price — sweet spot $15–$100

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon Germany niche tracking, getränke is a €1.5M/yr Amazon Germany market (3.1M searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov. Verdict: Worth a look — 55/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
200K–250K
avg 6,000–8,000/product
Revenue / yr
€2.0M–€2.6M
units × avg price
Launch success
2 of 2 new (360d)
Conversion rate
4.6%
Avg BSR
#21
Page quality
0%
Prime
86%
Sponsored
64%
Out of stock
3.7%
Avg brand age
63 months
Avg seller age
174 days

Competition

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

49

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

54%

Top 20: 97%

Open market

4%

  • Coca-Cola51%
  • Fanta14%
  • Pfanner10%
  • Paulaner Brauerei8%
  • by Amazon7%
  • Sprite6%
  • Open — no brand owns it (2 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +15.4% search growth over the last 90 days.
125K75KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€147K20%€293K30%€440K40%€586K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt37%

“Cola halt schmeckt super”

Geschmack13%

“leckerer Orangengeschmack”

Preis-Leistungs-Verhältnis12%

“Preis Leistung ok”

Qualität insgesamt8%

“Super Qualität”

Süße6%

“genau richtig in der Balance zwischen Süße und Kohlensäure.”

Frische6%

“Lecker fresh”

Alkoholgeschmack3%

“Beste Fanta”

beworben Vs Tatsächliches Produkt3%

“wie erwartet”

Gesamtgröße1%

“passt”

Haltbarkeit1%

“War gut ist halt Eistee”

What buyers complain about

Geschmack insgesamt34%

“Schmeckt nach orange”

Geschmack10%

“Dosen schmecken unterschiedlich”

Süße5%

“nicht so süß”

Preis-Leistungs-Verhältnis5%

“könnte billiger sein”

Lagertemperatur4%

“Die Dosen waren alle verdrückt”

Haltbarkeit2%

“Flaschen platzen sobald sie im Kühlschrank sind... Die meisten Dosen waren kaputt und sind auch im Kühlschrank geplatz...absolut nicht empfehlenswert dort zu bestellen”

Qualität insgesamt2%

“Absolute Frechheit”

Abgestanden/verfault/verwöhnt2%

“Schmeckt lasch”

Künstliche Süßstoffe2%

“Nicht diese Zuckerersatz-Plörre”

Sauer2%

“Zu wenig Säure”

Common questions

Is getränke profitable to sell on Amazon Germany?
The niche generates €1.5M/yr across 22 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +15.4%. Flapen's verdict: Worth a look (55/100).
How competitive is the getränke niche?
8 brands and 49 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in getränke?
Top complaints mined from reviews: Geschmack insgesamt, Geschmack, Süße. The return rate is 0.1%.
When does demand for getränke peak?
Demand peaks in Nov; the busiest month runs 1.6× the quietest.
What does it cost to enter the getränke niche?
Listings span €1.63–€29.39; the average listing price is €10.24 (sweet spot $15–$100). The average incumbent carries 1,605 reviews — the moat a new listing must climb.

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