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Getränke

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 90% of clicks, so Getränke is a Maybe.

Flapen Score
55
55 / 100
Top 13% of 1,367 Lebensmittel & Getränke niches · +9 vs the category median of 46
Market size
€1.5M/yr3.1M searches / yr
90-day growth
+15.4%search demand this quarter
Competition
54%top-5 click share · 8 brands · 49 sellers

Flapen Score

Getränke against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Getränke is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Getränke market on Amazon at a glance

Shoppers on Amazon Germany searched for Getränke 3.1M times last year and spent an estimated €1.5M. The top 5 brands take 90% of clicks. Demand peaks in Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.5M a year.

Searches, last 12 months
3.1M
Growth, 90 days vs prior 90
+15.4%
Conversion, latest week
4.6%
Market size, estimated
€1.5Ma year
Peak month
November1.6× the quietest month
Top search term
getränke737K searches a year

02 · Price

A sale here is worth €10.24.

Listings sell for €10.24 on average, from €1.63 to €29.39. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 6,000 to 8,000 of them. At €10.24 that is €61K to €82K a year per listing.

Average price
€10.24under the $15 to $100 sweet spot
Price range
€1.63–€29.39
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
200K–250K
Units per listing a year
6,000–8,000
Revenue per listing a year
€61K–€82K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #21 within Getränke, Kaffee & Tee. It carries 1,605 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
86%
Out of stock, average day
3.7%
Average rank
#21in Getränke, Kaffee & Tee
Average rating
4.60 starsAmazon Germany average 4.37 stars
Average reviews
1,605per listing
Listings tracked
22

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
63 months

Products

Top Getränke products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

49

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

54%

Top 20: 97%

Open market

4%

  • Brand 151%
  • Brand 214%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (2 brands, 4%)

Demand

Getränke search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Getränke search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • getränke737K/yr
  • cola424K/yr
  • coca cola357K/yr
  • fanta339K/yr
  • eistee176K/yr
  • paulaner spezi134K/yr
  • spezi147K/yr
  • cola dosen112K/yr
  • trinken122K/yr
  • sprite71K/yr

Reviews and returns

What reviews say buyers love and hate about Getränke

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Geschmack insgesamt”
34%of negative reviews mention “Geschmack insgesamt”
0.1%of orders come back
“Schmeckt nach orange”
A buyer, on “Geschmack insgesamt”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Getränke questions

Answered from the same tracked data.