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Gerste

Fail

The top 5 products take 94% of clicks, so Gerste is a Fail.

Flapen Score
41
41 / 100
Ranks 950 of 1,367 Lebensmittel & Getränke niches · −5 vs the category median of 46
Market size
€116K/yr36K searches / yr
90-day growth
-3.1%search demand this quarter
Competition
94%top-5 click share · 6 brands · 15 sellers

Flapen Score

Gerste against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Gerste is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gerste market on Amazon at a glance

Shoppers on Amazon Germany searched for Gerste 36K times last year and spent an estimated €116K. The top 5 brands take 98% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €116K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-3.1%
Conversion, latest week
6.2%
Market size, estimated
€116Ka year
Peak month
February1.3× the quietest month
Top search term
gerste29K searches a year

02 · Price

A sale here is worth €53.08.

Listings sell for €53.08 on average, from €1.81 to €197.26. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At €53.08 that is €5K to €13K a year per listing.

Average price
€53.08inside the $15 to $100 sweet spot
Price range
€1.81–€197.26
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
€5K–€13K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

29% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #84 within Bier, Wein & Spirituosen. It carries 295 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
57%
Out of stock, average day
20.0%
Average rank
#84in Bier, Wein & Spirituosen
Average rating
4.49 starsAmazon Germany average 4.37 stars
Average reviews
295per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Gerste products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

15

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 149%
  • Brand 221%
  • Brand 317%
  • Brand 47%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Gerste search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Reviews and returns

What reviews say buyers love and hate about Gerste

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
25%of negative reviews mention “Ölig/fettig”
0.1%of orders come back
“Leider mit Öl”
A buyer, on “Ölig/fettig”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Gerste questions

Answered from the same tracked data.