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Fondant Schwarz

Fail

The top 5 brands take 100% of clicks, so Fondant Schwarz is a Fail.

Flapen Score
36
36 / 100
Ranks 1,209 of 1,367 Lebensmittel & Getränke niches · −10 vs the category median of 46
Market size
€113K/yr77K searches / yr
90-day growth
-14.8%search demand this quarter
Competition
93%top-5 click share · 4 brands · 13 sellers

Flapen Score

Fondant Schwarz against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Fondant Schwarz is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fondant Schwarz market on Amazon at a glance

Shoppers on Amazon Germany searched for Fondant Schwarz 77K times last year and spent an estimated €113K. All 4 brands take every click. Demand peaks in Sep. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 21.6% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 21.6% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €113K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
-14.8%
Conversion, latest week
21.6%
Market size, estimated
€113Ka year
Peak month
September1.7× the quietest month
Top search term
fondant schwarz67K searches a year

02 · Price

A sale here is worth €6.76.

Listings sell for €6.76 on average, from €2.51 to €13.87. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,500 to 3,000 of them. At €6.76 that is €17K to €20K a year per listing.

Average price
€6.76under the $15 to $100 sweet spot
Price range
€2.51–€13.87
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
2,500–3,000
Revenue per listing a year
€17K–€20K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Brot & Backwaren. It carries 3,577 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#21in Brot & Backwaren
Average rating
4.40 starsAmazon Germany average 4.37 stars
Average reviews
3,577per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Fondant Schwarz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

4 flat

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 151%
  • Brand 224%
  • Brand 317%
  • Brand 48%
  • Open — no brand owns it (0%)

Demand

Fondant Schwarz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.7×

Search terms

Top Fondant Schwarz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fondant schwarz67K/yr
  • schwarzer fondant8K/yr
  • schwarz fondant2K/yr

Reviews and returns

What reviews say buyers love and hate about Fondant Schwarz

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Benutzerfreundlichkeit”
25%of negative reviews mention “Qualität insgesamt”
0.1%of orders come back
“Qualität unzufrieden”
A buyer, on “Qualität insgesamt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

FAQ

Common Fondant Schwarz questions

Answered from the same tracked data.