fischsauce
Skip itPrices mostly outside the sweet spot ($1.39–$11.68) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Review moat
Good930.62avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad75%top-5 click share — a locked-up shelf
Market size
Bad€67K€67K/yr · 93K searches
Growth
Bad-19.9%90-day search growth — must beat 0% to launch
Avg price
Bad€5.38avg listing price — sweet spot $15–$100
Price range
Bad€1.39–€11.68cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Germany niche tracking, fischsauce is a €67K/yr Amazon Germany market (93K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 37/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
fischsauce market data
- Units sold / yr
- 13K–15K
- avg 750–1,000/product
- Revenue / yr
- €67K–€81K
- units × avg price
- Conversion rate
- 13.4%
- Avg BSR
- #16
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 38%
- Out of stock
- 0.0%
- Avg brand age
- 96 months
- Avg seller age
- 195 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
27
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
5%
- Healthy Boy34%
- Red Boat24%
- Bamboo Garden18%
- Squid9%
- Megachef6%
- Cock4%
- Open — no brand owns it (2 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — -19.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top fischsauce search terms
- fischsauce48K/yr
- fish sauce16K/yr
- fischsoße13K/yr
- fischsauce thai7K/yr
- fisch sauce5K/yr
- fischsosse asiatisch3K/yr
Top fischsauce products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Healthy Boy Fischsauce 700ml (1er Pack)
Healthy Boy€3.134.6★1,242 rev
Bamboo Garden - Fischsauce | Würzige asiatische Sauce zum Marinieren oder Würzen von Fisch Gemüse oder Fleisch | 150 ml in der Flasche
Bamboo Garden€2.294.6★301 rev
Red Boat Fischsauce Reine natürliche Fischsauce ohne Glutamat Konservierungs- und Zusatzstoffe Aus Vietnam 40N (1 x 500 ml)
Red Boat€11.684.7★6,818 rev
Red Boat Fischsauce Reine natürliche Fischsauce ohne Glutamat Konservierungs- und Zusatzstoffe Aus Vietnam 40N (1 x 100 ml)
Red Boat€5.124.6★238 rev
MEGACHEF Premium Fischsosse - 700 ml Thai Fischsauce
Megachef€5.304.6★294 rev
Newest
by launch date
COCK - Fischsauce (68% Sardelle) - 1 x 200 ml
Cock€1.8178 rev
CA COM Fischsauce - 1 x 725 ml
CA COM€2.7430 rev
Bamboo Garden - Fischsauce | Würzige asiatische Sauce zum Marinieren oder Würzen von Fisch Gemüse oder Fleisch | 150 ml in der Flasche
Bamboo Garden€2.29301 rev
Red Boat Fischsauce Reine natürliche Fischsauce ohne Glutamat Konservierungs- und Zusatzstoffe Aus Vietnam 40N (1 x 100 ml)
Red Boat€5.12238 rev
HEALTHY BOY Fischsauce (1 x 150 ml)
Healthy Boy€1.39127 rev
Trending
90-day click momentumRed Boat Fischsauce Reine natürliche Fischsauce ohne Glutamat Konservierungs- und Zusatzstoffe Aus Vietnam 40N (1 x 100 ml)
Red Boat€5.124.6★
Healthy Boy Fischsauce 700ml (1er Pack)
Healthy Boy€3.134.6★
Red Boat Fischsauce Reine natürliche Fischsauce ohne Glutamat Konservierungs- und Zusatzstoffe Aus Vietnam 40N (1 x 500 ml)
Red Boat€11.684.7★
Tiparos Fischsauce 700ml
Tiparos€5.724.3★
SQUID - Fischsosse (1 X 725 ML) 725 ml (1er Pack)
Squid€6.354.6★
What buyers say about fischsauce
What buyers praise and complain about, mined from review topics.What buyers love
“Schmeckt”
“Aromatisch”
“Super Qualität”
“Sher lecker”
“Super Super Super und der Preis Super”
“Günstige Fischsauce mit intensivem Geschmack – ideal für asiatische Küche”
“genau richtig”
“Wenn ich asiatisch koche gehört diese Fischsauce dazu - keine Angst, wenn man nicht zu viel nimmt gibt es ein tolles Aroma”
“Gute Zutaten mit maximalen Geschmack”
“angenehm salzig”
What buyers complain about
“Stinkt erbärmlich”
“Fischsoße”
“Falsche Angaben in Produktinfo”
“Bedacht einsetzen, ist sehr salzig”
“teuer”
“Ein kleiner Nachteil ist, dass die Flasche recht groß ist”
Common questions
- Is fischsauce profitable to sell on Amazon Germany?
- The niche generates €67K/yr across 13 tracked products. 90-day search growth is -19.9%. Flapen's verdict: Skip it (37/100).
- How competitive is the fischsauce niche?
- 8 brands and 27 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in fischsauce?
- Top complaints mined from reviews: Geruch, Geschmack insgesamt, beworben Vs Tatsächliches Produkt. The return rate is 0.1%.
- When does demand for fischsauce peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the fischsauce niche?
- Listings span €1.39–€11.68; the average listing price is €5.38 (sweet spot $15–$100). The average incumbent carries 931 reviews — the moat a new listing must climb.