Feta
MaybeAn estimated 0.0% of orders come back. But shoppers spend an estimated $75K a year here, so Feta is a Maybe.
- Flapen Score
- 50 / 100Top 28% of 1,367 Lebensmittel & Getränke niches · +4 vs the category median of 4650
- Market size
- €75K/yr65K searches / yr
- 90-day growth
- +2.2%search demand this quarter
- Competition
- 57%top-5 click share · 15 brands · 8 sellers
Flapen Score
Feta against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Feta is stronger. Inside it, weaker.
Market
The Feta market on Amazon at a glance
Shoppers on Amazon Germany searched for Feta 65K times last year and spent an estimated €75K. The top 5 brands take 71% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 17.0% of those searches ended in a purchase.
Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 17.0% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €75K a year.
- Searches, last 12 months
- 65K
- Growth, 90 days vs prior 90
- +2.2%
- Conversion, latest week
- 17.0%
- Market size, estimated
- €75Ka year
- Peak month
- July1.3× the quietest month
- Top search term
- feta31K searches a year
02 · Price
A sale here is worth €6.76.
Listings sell for €6.76 on average, from €1.86 to €20.45. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At €6.76 that is €3K to €5K a year per listing.
- Average price
- €6.76under the $15 to $100 sweet spot
- Price range
- €1.86–€20.45
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €3K–€5K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
4% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2 within Milchprodukte, Eier & Alternativen auf Pflanzenbasis. It carries 67 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 4%
- Prime listings
- 57%
- Out of stock, average day
- 0.0%
- Average rank
- #2in Milchprodukte, Eier & Alternativen auf Pflanzenbasis
- Average rating
- 4.55 starsAmazon Germany average 4.37 stars
- Average reviews
- 67per listing
- Listings tracked
- 23
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Feta products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Miil Feta P.D.O. (0.2 kg)
- Price
- €2.30
- Rating
- 4.7/5
- Reviews
- 74
- Age
- 1y ago

Alnatura Bio Feta Griechischer Schafskäse 180g
- Price
- €3.03
- Rating
- 4.6/5
- Reviews
- 146
- Age
- 8y ago

GAZi Hirtenkäse traditionelle Art 45% Fett (0.18 kg)
- Price
- €2.17
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 1y ago

Arla Buko Hirtenkäse 150g
- Price
- €1.97
- Rating
- 4.5/5
- Reviews
- 27
- Age
- 2y ago

Patros Leicht mild-würziger Hirtenkäse - Käse in Salzlake - Pur zum Salat & zum Überbacken 150 g
- Price
- €3.14
- Rating
- 4.5/5
- Reviews
- 79
- Age
- 16y ago
Trending
estimated 90-day click momentum
Gazi Feta in Vakuumverpackung - 1x 150g Vakuum - Schafkäse Schafskäse Fetakäse Schaf Käse Koyun peyniri 43% Fett i.Tr. aus 100% Schafmilch mikrobielles Lab vegetarisch glutenfrei zu Börek zu Salat
- Price
- €2.90
- Rating
- 4.3/5
- Reviews
- 9
- Age
- 6y ago

GAZi Hirtenkäse traditionelle Art 45% Fett (0.18 kg)
- Price
- €2.17
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 1y ago

Kattus - Hojiblanca Oliven mit Thymian und Knoblauch | Grüne Oliven ohne Stein | Im wiederverschließbaren Beutel | 120 g im Beutel
- Price
- €2.30
- Rating
- 4.4/5
- Reviews
- 216
- Age
- 3y ago

Patros Leicht mild-würziger Hirtenkäse - Käse in Salzlake - Pur zum Salat & zum Überbacken 150 g
- Price
- €3.14
- Rating
- 4.5/5
- Reviews
- 79
- Age
- 16y ago

Patros Genießerwürfel Tomate & Basilikum Käsewürfel Käse Würfel aus Hirtenkäse - 2er Pack 135 g
- Price
- €3.27
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 11y ago
Newest
by launch date
Dodoni Feta Schafkäse - 6x 200g - Fetakäse griechischer Feta Schafskäse in Salzlake Premium Qualität Superior Award 2018 43% Fett i.Tr. aus Griechenland 70% Schaf 30% Ziege Plastikbehälter
- Price
- €18.75
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 10mo ago

Miil BIO Feta P.D.O. (0.18 kg)
- Price
- €2.62
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1y ago

GAZi Hirtenkäse traditionelle Art 45% Fett (0.18 kg)
- Price
- €2.17
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 1y ago

Miil Feta P.D.O. (0.2 kg)
- Price
- €2.30
- Rating
- 4.7/5
- Reviews
- 74
- Age
- 1y ago

Alnatura BIO Griechischer Ziegenkäse (0.18 kg)
- Price
- €2.99
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
8
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
57%
Top 20: 97%
Open market
23%
- Miil25%
- Gazi17%
- Alnatura14%
- Patros9%
- Arla Buko6%
- Jeden Tag6%
Demand
Feta search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Feta search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- feta31K/yr
- schafskäse18K/yr
- feta käse8K/yr
- hirtenkäse7K/yr
Reviews and returns
What reviews say buyers love and hate about Feta
We read the reviews and the return reasons for every product selling here.
“ist vom Preis zu teuer, werden wir nicht mehr bestellen”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
10 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Feta questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









