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Erdmandelmehl

Fail

Shoppers spend an estimated $43K a year here, so Erdmandelmehl is a Fail.

Flapen Score
46
46 / 100
Ranks 623 of 1,367 Lebensmittel & Getränke niches · on the category median
Market size
€43K/yr22K searches / yr
90-day growth
-25.1%search demand this quarter
Competition
75%top-5 click share · 9 brands · 18 sellers

Flapen Score

Erdmandelmehl against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Erdmandelmehl is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Erdmandelmehl market on Amazon at a glance

Shoppers on Amazon Germany searched for Erdmandelmehl 22K times last year and spent an estimated €43K. The top 5 brands take 78% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 14.2% of those searches ended in a purchase.

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 14.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €43K a year.

Searches, last 12 months
22K
Growth, 90 days vs prior 90
-25.1%
Conversion, latest week
14.2%
Market size, estimated
€43Ka year
Top search term
erdmandelmehl18K searches a year

02 · Price

A sale here is worth €13.87.

Listings sell for €13.87 on average, from €7.80 to €30.25. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €13.87 that is €1K to €3K a year per listing.

Average price
€13.87under the $15 to $100 sweet spot
Price range
€7.80–€30.25
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #636 within Koch- & Backzutaten. It carries 299 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
60%
Out of stock, average day
13.0%
Average rank
#636in Koch- & Backzutaten
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
299per listing
Listings tracked
10

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
69 months

Products

Top Erdmandelmehl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

18

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

14%

  • Brand 131%
  • Brand 215%
  • Brand 311%
  • Brand 411%
  • Brand 510%
  • Brand 68%
  • Open — no brand owns it (3 brands, 14%)

Demand

Erdmandelmehl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 2.0× · 8 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Erdmandelmehl

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Geschmack insgesamt”
50%of negative reviews mention “Pulverisiert/zerbröselt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Teilweise vllt etwas grob gemahlen”
A buyer, on “Pulverisiert/zerbröselt”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Erdmandelmehl questions

Answered from the same tracked data.