englische süßigkeiten
Skip itSoft demand (-32.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Price range
Great€1.82–€79.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€16.36avg listing price — sweet spot $15–$100
Review moat
Good869.08avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Market size
Okay€138K€138K/yr · 251K searches
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-32.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, englische süßigkeiten is a €138K/yr Amazon Germany market (251K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
englische süßigkeiten market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- €131K–€164K
- units × avg price
- Conversion rate
- 3.4%
- Avg BSR
- #463
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 52%
- Out of stock
- 20.7%
- Avg brand age
- 77 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
38
Top-5 brand share
93%
Top 20: 97%
Top-5 click share
59%
Top 20: 95%
Open market
4%
- Quality Street43%
- Cadbury41%
- Nestlé4%
- Walkers Nonsuch3%
- --3%
- House of Caramel2%
- Open — no brand owns it (2 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -32.0% search growth over the last 90 days.Peak months: Feb, Nov, Dec · busiest ÷ quietest = 6.3×
Top englische süßigkeiten search terms
- quality street65K/yr
- cadbury55K/yr
- cadbury chocolate17K/yr
- englische süßigkeiten18K/yr
- british food13K/yr
- englische lebensmittel13K/yr
- britische lebensmittel9K/yr
- britische süßigkeiten5K/yr
- cadbury schokolade22K/yr
- dairy milk4K/yr
Top englische süßigkeiten products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Quality Street 410 g bunte Pralinen- und Toffee-Mischung von Nestlé zum Teilen Verschenken und Genießen
Quality Street€13.864.2★118 rev
Quality Street Dose 2.5kg
Quality Street€35.164.5★1,171 rev
Cadbury Flake - 4 x 20g (80g) - Vorteilspackung
Cadbury€7.224.3★4,195 rev
Cadbury Dairy Milk Schokolade 2 x 200 g köstlich cremige Milchschokolade aus Großbritannien einmalig leckere Süßigkeit mit vollmundigem Geschmack Vollmilch
Cadbury€13.554.4★379 rev
Cadbury Twirl 5 Stück a 21 5g Wirbel 107 5g
Cadbury€6.684.3★837 rev
Newest
by launch date
Quality Street 2 5kg Dose aktuelles Motiv - XXL Mischung aus Schoko- & Toffee-Sorten | Kultige Pralinen in Geschenk-Dose | Perfekt zum Teilen Feiern & Verschenken
Quality Street€42.495 rev
Cadbury Dairy Milk Caramel Nibbles 85g
Cadbury€7.4457 rev
Cadbury Heroes Chocolate Bulk Share Box verschiedene Milchschokoladenriegel in Minigröße 2 kg
Cadbury€46.226,249 rev
Quality Street 410 g bunte Pralinen- und Toffee-Mischung von Nestlé zum Teilen Verschenken und Genießen
Quality Street€13.86118 rev
Cadbury Dairy Milk Schokolade cremige Milchschokolade leckere Süßigkeit mit süßem vollmundigem Geschmack Dairy Milk 17 x 180 g
Cadbury€79.674 rev
Trending
90-day click momentum
Cavendish & Harvey Winegums 180g English Style | Zitrone Orange Apfel Himbeere Schwarze Johannisbeere Ananas | Fruchtige Weingummi | Glutenfrei | 1 x 180g
Cavendish & Harvey€2.364.3★
New English Teas Jack: Teedose mit 40 English Breakfast Teebeuteln
New English Teas€9.574.6★
Cadbury Heroes Chocolate Bulk Share Box verschiedene Milchschokoladenriegel in Minigröße 2 kg
Cadbury€46.224.7★
Cadbury Dairy Milk Schokolade cremige Milchschokolade leckere Süßigkeit mit süßem vollmundigem Geschmack Dairy Milk 17 x 180 g
Cadbury€79.673.7★
Cadbury Dairy Milk Chocolate Bars (2 x 200 g) and Dairy Milk Caramel Chocolate Bars (2 x 120 g) Bundle
Cadbury€19.534.3★
What buyers say about englische süßigkeiten
What buyers praise and complain about, mined from review topics.What buyers love
“Schmeckt”
“Quality Street Dose”
“super preisleistung”
“Geschmackvoll”
“Super Süßigkeit”
“Super zum verschenken:)”
“Richtig schöne Mischung”
“waren sehr frisch”
“56 Jahre Haltbarkeit”
“MHD passt auch”
What buyers complain about
“Schade um das Geld”
“Zäh und beinahe geschmacklos”
“Wie wurden die denn gelagert??”
“grausiger Geschmack”
“Zäh und beinahe geschmacklos”
“Sehr unbefriedigendes Süßigkeiten Erlebnis”
“Qualität stimmt nicht mehr”
“Bonbons verklebt”
“Keine 400 g wie angegeben”
“Die Schokolade ist grau”
Common questions
- Is englische süßigkeiten profitable to sell on Amazon Germany?
- The niche generates €138K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -32.0%. Flapen's verdict: Skip it (46/100).
- How competitive is the englische süßigkeiten niche?
- 8 brands and 38 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in englische süßigkeiten?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Lagertemperatur. The return rate is 0.0%.
- When does demand for englische süßigkeiten peak?
- Demand peaks in Feb–Nov–Dec; the busiest month runs 6.3× the quietest.
- What does it cost to enter the englische süßigkeiten niche?
- Listings span €1.82–€79.67; the average listing price is €16.36 (sweet spot $15–$100). The average incumbent carries 869 reviews — the moat a new listing must climb.