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edamame

Skip it

A small market ($59K/yr) — this niche doesn't clear our bar today.

Market size 15Growth 17Conversion 64Competition 32Returns 100Price range 47Avg price 58Brand share 50Review moat 91Quality gap 80

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great188.63

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Avg price

Good€12.90

avg listing price — sweet spot $15–$100

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Price range

Okay€0.94–€27.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-16.2%

90-day search growth — must beat 0% to launch

Market size

Bad€59K

€59K/yr · 81K searches

According to Flapen's Amazon Germany niche tracking, edamame is a €59K/yr Amazon Germany market (81K searches/yr). The top 5 brands hold 75% of demand. Verdict: Skip it — 49/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

edamame market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
€77K–€103K
units × avg price
Conversion rate
5.6%
Avg BSR
#183
Page quality
0%
Prime
63%
Sponsored
56%
Out of stock
0.8%
Avg brand age
51 months
Avg seller age
203 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

29

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

20%

  • ITA-SAN35%
  • Mandoi16%
  • DORiMED13%
  • Rapunzel6%
  • nut&me6%
  • NussFuchs5%

Demand

Weekly Amazon search volume, last 18 weeks — -16.2% search growth over the last 90 days.
2K2KMar '26Apr '26Apr '26May '26Jun '26Jun '26

Top edamame products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€6K20%€12K30%€18K40%€23K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about edamame

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt42%

“Es ist in der ideale Snack am Abend vor dem Fernseher”

Gesundheitliche Vorteile – insgesamt10%

“Super klasse Snack für uns”

Qualität insgesamt9%

“Super Qualität 😁👍 Top Qualität.👍😁.”

Ernährungs Gehalt5%

“Gut und günstiger High Protein Snack”

Salzgehalt5%

“Protein und salzig genug, schmackhaft”

Preis-Leistungs-Verhältnis4%

“GUTES PRODUKT, GUTER PREIS”

Geschmack3%

“Guter Geschmack, knusprig, ein idealer Snack zwischendurch”

Knusprigkeit3%

“Knusprig, lecker”

Gesamtgröße2%

“Schöne Größe lecker”

Geschenk Zweck2%

“Ideales Geschenk für Menschen die gerne *gesund* naschen”

What buyers complain about

Geschmack insgesamt16%

“Schmeckt überhaupt nicht”

Salzgehalt14%

“Leider keine Spur von Salz”

Geschmack8%

“Geschmacklich nicht der Hit”

Feucht/Trocken8%

“Die trockenen Bohnenhäutchen lösen sich leicht und stören ein wenig”

Preis-Leistungs-Verhältnis6%

“dafür ist der Preis eindeutig zu hoch”

Einfaches Kauen/Schlucken4%

“Wird beim kauen immer mehr und Krümel im Mund”

Süße4%

“Zu viel Zucker”

Pulverisiert/zerbröselt4%

“2 von 3 Dosen zerbeult”

Hartes Gefühl3%

“die sind einfach nur hart und trocken.”

Ernährungs Gehalt2%

“Nicht gleich die ganze Tüte, denn ein paar Kalorien haben sie :-))))”

Top return reasons

Gewicht schwer100%

Common questions

Is edamame profitable to sell on Amazon Germany?
The niche generates €59K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -16.2%. Flapen's verdict: Skip it (49/100).
How competitive is the edamame niche?
13 brands and 29 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in edamame?
Top complaints mined from reviews: Geschmack insgesamt, Salzgehalt, Geschmack. The return rate is 0.0%.
What does it cost to enter the edamame niche?
Listings span €0.94–€27.42; the average listing price is €12.90 (sweet spot $15–$100). The average incumbent carries 189 reviews — the moat a new listing must climb.