Skip to content

Edamame

Fail

Shoppers spend an estimated $59K a year here, so Edamame is a Fail.

Flapen Score
49
49 / 100
Top 32% of 1,367 Lebensmittel & Getränke niches · +3 vs the category median of 46
Market size
€59K/yr81K searches / yr
90-day growth
-16.2%search demand this quarter
Competition
66%top-5 click share · 13 brands · 29 sellers

Flapen Score

Edamame against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Edamame is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Edamame market on Amazon at a glance

Shoppers on Amazon Germany searched for Edamame 81K times last year and spent an estimated €59K. The top 5 brands take 75% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €59K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
-16.2%
Conversion, latest week
5.6%
Market size, estimated
€59Ka year
Top search term
edamame70K searches a year

02 · Price

A sale here is worth €12.90.

Listings sell for €12.90 on average, from €0.94 to €27.42. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €12.90 that is €3K to €6K a year per listing.

Average price
€12.90under the $15 to $100 sweet spot
Price range
€0.94–€27.42
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€3K–€6K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #183 within Konserven & Eingelegtes. It carries 189 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
63%
Out of stock, average day
0.8%
Average rank
#183in Konserven & Eingelegtes
Average rating
4.23 starsAmazon Germany average 4.37 stars
Average reviews
189per listing
Listings tracked
16

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
51 months

Products

Top Edamame products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

29

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

20%

  • Brand 135%
  • Brand 216%
  • Brand 313%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Edamame search demand

Weekly searches over the year. Pick a range.

2K2KMar '26Apr '26Apr '26May '26Jun '26Jun '26

Reviews and returns

What reviews say buyers love and hate about Edamame

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Geschmack insgesamt”
16%of negative reviews mention “Geschmack insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Schmeckt überhaupt nicht”
A buyer, on “Geschmack insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Edamame questions

Answered from the same tracked data.