dunkle schokolade
Skip itSoft demand (-26.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good70%top-5 brand share — brands hold most of the demand
Review moat
Good1,140.28avg incumbent reviews — the moat a new listing must climb
Price range
Good€1.70–€29.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€137K€137K/yr · 479K searches
Avg price
Bad€5.53avg listing price — sweet spot $15–$100
Growth
Bad-26.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, dunkle schokolade is a €137K/yr Amazon Germany market (479K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
dunkle schokolade market data
- Units sold / yr
- 50K–60K
- avg 1,000–1,250/product
- Revenue / yr
- €277K–€332K
- units × avg price
- Conversion rate
- 5.2%
- Avg BSR
- #155
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 47%
- Out of stock
- 3.5%
- Avg brand age
- 69 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
37
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
49%
Top 20: 87%
Open market
24%
- GEPA19%
- Alnatura18%
- Lindt13%
- frankonia CHOCOLAT12%
- Schogetten7%
- Callebaut7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -26.4% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Top dunkle schokolade search terms
- dunkle schokolade111K/yr
- zartbitter schokolade92K/yr
- dark chocolate47K/yr
- gepa schokolade27K/yr
- alnatura schokolade20K/yr
- bio schokolade23K/yr
- bitterschokolade20K/yr
- zartbitterschokolade20K/yr
- schokolade zartbitter13K/yr
- schokolade 70 prozent kakao11K/yr
Top dunkle schokolade products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GEPA Bio Grand Noir Edelbitter 85% 100g
GEPA€3.154.5★332 rev
frankonia CHOCOLAT NO SUGAR ADDED Zartbitter Schokolade 80 g
frankonia CHOCOLAT€1.844.5★2,960 rev
Alnatura Feine Zartbitter Schokolade 100g
Alnatura€2.134.5★383 rev
Schogetten Zartbitterschokolade (50% Kakao) 100 g
Schogetten€1.704.5★420 rev
Ferrero Rocher Tafel - Feine Bitterschokolade mit Haselnuss - 70 Prozent Kakao im Schokoladenmantel - 1 x 90 g Schokoladentafel
Ferrero€2.124.5★932 rev
Newest
by launch date
Rausch Kolumbien 93% Schokolade Tafel 125g hochwertige Tafelschokolade mit feinem Aroma Edelkakao Schokoladentafel aus nachhaltigem Anbau
Rausch€5.5147 rev
Alnatura Bio Schokoladentafel Dunkle Nuss 100 g
Alnatura€2.2993 rev
TONYS CHOCOLONELY - Zartbitterschokolade mit Mandeln & Meersalz 90 g - Fairtrade Schokolade. Ohne Palmöl hergestellt in Belgien
Tony's Chocolonely€2.0699 rev
Lindt Schokolade | EXCELLENCE Tafel 100% | 50g | extra dünne Feinherbe Bitter-Schokolade mit intensivem Kakao-Geschmack | vegane Schokoladen-Tafel
Lindt€4.07313 rev
Lindt Schokolade | Zartbitter Tafel | 100g | feinschmelzende Zartbitter-Schokolade mit 52% Kakaoanteil | Schokoladen-Tafel
Lindt€2.02213 rev
Trending
90-day click momentum
N!CKS Zartbitter Schokolade Vegane Keto Riegel 15x25g
N!CK'S€17.134.5★
TONYS CHOCOLONELY - Zartbitterschokolade mit Mandeln & Meersalz 90 g - Fairtrade Schokolade. Ohne Palmöl hergestellt in Belgien
Tony's Chocolonely€2.064.6★
Rausch Kolumbien 93% Schokolade Tafel 125g hochwertige Tafelschokolade mit feinem Aroma Edelkakao Schokoladentafel aus nachhaltigem Anbau
Rausch€5.514.6★
Hachez Tafel Intensive Bitter 88% (1 x 80 g)
Hachez€3.094.5★
Callebaut Feinste belgische dunkle Schokolade braun 400 g
Callebaut€12.584.8★
What buyers say about dunkle schokolade
What buyers praise and complain about, mined from review topics.What buyers love
“Beste Kuvertüre”
“Super Produkt”
“Beste Schokolade”
“Super geschmack”
“Gut und hier der beste Deal”
“Für mich die beste Schoki ever”
“Für Vegan Liebhaber ein must have”
“Super Zuckerersatz”
“Auch schön zum verschenken”
“Ideal für Diabetiker”
What buyers complain about
“Preis paast”
“Schmeckt nicht so süß, lecker”
“komplett geschmolzen”
“Schmeckt abgelaufen und alt”
“Für die Lindt excellence Schokolade 70% mild kann ich keine gute Bewertung abgeben”
“Leider ungeniesbar”
“Nicht gesund”
“Die Kugeln sind grau”
“Die Schokolade war offensichtlich zuvor geschmolzen, da sie nach dem Öffnen verfärbt und deformiert war”
“Einfach nur Zucker”
Common questions
- Is dunkle schokolade profitable to sell on Amazon Germany?
- The niche generates €137K/yr across 32 tracked products. 90-day search growth is -26.4%. Flapen's verdict: Skip it (48/100).
- How competitive is the dunkle schokolade niche?
- 13 brands and 37 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in dunkle schokolade?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Süße, Lagertemperatur. The return rate is 0.0%.
- When does demand for dunkle schokolade peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the dunkle schokolade niche?
- Listings span €1.70–€29.11; the average listing price is €5.53 (sweet spot $15–$100). The average incumbent carries 1,140 reviews — the moat a new listing must climb.