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Dosenbrot

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -58.1% this quarter, so Dosenbrot is a Maybe.

Flapen Score
55
55 / 100
Top 13% of 1,367 Lebensmittel & Getränke niches · +9 vs the category median of 46
Market size
€261K/yr173K searches / yr
90-day growth
-58.1%search demand this quarter
Competition
54%top-5 click share · 8 brands · 18 sellers

Flapen Score

Dosenbrot against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Dosenbrot is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dosenbrot market on Amazon at a glance

Shoppers on Amazon Germany searched for Dosenbrot 173K times last year and spent an estimated €261K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Mar–Apr. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -58.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €261K a year.

Searches, last 12 months
173K
Growth, 90 days vs prior 90
-58.1%
Conversion, latest week
5.4%
Market size, estimated
€261Ka year
Peak month
April3.0× the quietest month
Top search term
dosenbrot87K searches a year

02 · Price

A sale here is worth €27.81.

Listings sell for €27.81 on average, from €2.80 to €61.45. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €27.81 that is €3K to €7K a year per listing.

Average price
€27.81inside the $15 to $100 sweet spot
Price range
€2.80–€61.45
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
€3K–€7K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 29% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #6 within Brot & Backwaren. It carries 150 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
29%
Out of stock, average day
8.8%
Average rank
#6in Brot & Backwaren
Average rating
4.27 starsAmazon Germany average 4.37 stars
Average reviews
150per listing
Listings tracked
21

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Dosenbrot products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

18

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

54%

Top 20: 99%

Open market

5%

  • Brand 125%
  • Brand 222%
  • Brand 317%
  • Brand 414%
  • Brand 59%
  • Brand 68%
  • Open — no brand owns it (2 brands, 5%)

Demand

Dosenbrot search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Mar, Apr · busiest ÷ quietest = 3.0×

Search terms

Top Dosenbrot search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dosenbrot87K/yr
  • dosenbrot 10 jahre haltbar31K/yr
  • mestemacher6K/yr
  • brot in dosen7K/yr
  • dauerbrot11K/yr
  • brot in der dose4K/yr
  • dosenbrot lange haltbar6K/yr
  • mestemacher dosenbrot4K/yr
  • brot in dosen 10 jahre haltbar6K/yr
  • haltbares brot5K/yr

Reviews and returns

What reviews say buyers love and hate about Dosenbrot

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Geschmack insgesamt”
16%of negative reviews mention “Feucht/Trocken”
<0.1%of orders come back, a rate Amazon rounds to zero
“Trockenheit”
A buyer, on “Feucht/Trocken”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dosenbrot questions

Answered from the same tracked data.