Is Döner Gewürz profitable to sell on Amazon Germany?

Flapen scores Döner Gewürz 41 out of 100 on Amazon Germany, a Fail. Shoppers spend €96K a year across 15 tracked products. 0 of the 5 products launched in the last year cleared the first-year sales bar. Search demand grew -33.5% in the last 90 days.

How competitive is the Döner Gewürz niche on Amazon Germany?

11 brands and 11 sellers compete in Döner Gewürz on Amazon Germany. The top 5 Döner Gewürz products take 71% of clicks, and the top 5 brands take 77%.

What do buyers complain about in Döner Gewürz?

Döner Gewürz buyers on Amazon Germany complain most about Geschmack, Salzgehalt, and Geschmack insgesamt. An estimated 0.0% of orders come back.

What does it cost to enter the Döner Gewürz niche?

Döner Gewürz sells for €7.61 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €1.08 to €12.57. The average product has 141 reviews, the count a new listing must catch up to.

Döner Gewürz

Fail

Prices span $1.08–$12.57, mostly outside the sweet spot, so Döner Gewürz is a Fail.

Flapen Score: 41
41 / 100Ranks 950 of 1,367 Lebensmittel & Getränke niches · −5 vs the category median of 46
Market size: €96K/yr149K searches / yr
90-day growth: -33.5%search demand this quarter
Competition: 71%top-5 click share · 11 brands · 11 sellers

Flapen Score

Döner Gewürz against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Döner Gewürz is stronger. Inside it, weaker.

41Fail

This niche Category average

See the method

Market

The Döner Gewürz market on Amazon at a glance

Shoppers on Amazon Germany searched for Döner Gewürz 149K times last year and spent an estimated €96K. The top 5 brands take 77% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 8.5% of those searches ended in a purchase.

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -33.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €96K a year.

Searches, last 12 months: 149K
Growth, 90 days vs prior 90: -33.5%
Conversion, latest week: 8.5%
Market size, estimated: €96Ka year
Top search term: döner gewürz100K searches a year

02 · Price

A sale here is worth €7.61.

Listings sell for €7.61 on average, from €1.08 to €12.57. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At €7.61 that is €4K to €6K a year per listing.

Average price: €7.61under the $15 to $100 sweet spot
Price range: €1.08–€12.57
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 500–750
Revenue per listing a year: €4K–€6K
Returns: 0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #596 within Gewürze & Fix-Produkte. It carries 141 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings: 67%
Prime listings: 87%
Out of stock, average day: 0.0%
Average rank: #596in Gewürze & Fix-Produkte
Average rating: 4.49 starsAmazon Germany average 4.37 stars
Average reviews: 141per listing
Listings tracked: 15

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months: 5
Successful launches: 0Amazon's first-year sales bar
Average brand age: 58 months

Products

Top Döner Gewürz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

16%

Brand 129%
Brand 222%
Brand 310%
Brand 48%
Brand 58%
Brand 67%
Open — no brand owns it (5 brands, 16%)

Demand

Döner Gewürz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 20.4× · 9 of 12 months tracked

Search terms

Top Döner Gewürz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

döner gewürz100K/yr -35.5%4.3% conv.
kebab gewürz19K/yr -19.3%5.2% conv.
dönergewürz14K/yr -51.4%4.5% conv.
dönergewürzmischung12K/yr -3.1%6.0% conv.
ankerkraut döner gewürz4K/yr -37.5%3.8% conv.

Reviews and returns

What reviews say buyers love and hate about Döner Gewürz

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Geschmack insgesamt”

35%of negative reviews mention “Geschmack”

<0.1%of orders come back, a rate Amazon rounds to zero

“Kaum geschmack”

A buyer, on “Geschmack”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

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FAQ

Common Döner Gewürz questions

Answered from the same tracked data.

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