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Cold Tea

Cold Tea shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Signals Trending

Flapen Score

62
Worth a look

Top 2% of 1,367 Lebensmittel & Getränke niches · +16 vs the category median of 46

Market size 39Growth 95Conversion 84Competition 59Returns 100Price range 55Avg price 19Brand share 7Review moat 79Quality gap 62
This niche Category average · 1,367 niches

Is Cold Tea profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Cold Tea is a €195K/yr Amazon Germany market (309K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 62/100.

Cold Tea: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +111.4% over the last 90 days and 9.3% of searches end in a purchase.

€195K

revenue / yr

Units sold / yr40K
Search volume / yr+111.4%309K
Conversion rate9.3%
Avg price€6.75

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

3%

open market share

Brands · sellers6 · 14
Top-5 product click share50%
Open market3%
Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 27 products

Sponsored placement81%
New entrants (1y)3· 3 succeeded
Avg rating4.4★
Avg reviews427

Top Cold Tea products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

€0€10K€19K€29K€39K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

14

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

50%

Top 20: 92%

Open market

0%

  • Meßmer51%
  • TEEKANNE26%
  • Milford14%
  • Kaffeehaus Diamant4%
  • 720°DGREE3%
  • CUPPER3%

Cold Tea demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume309KCVR9.3%Products27Brands6Top 5 Brands97%OOS Rate3.5%Rating4.4★Reviews427Avg BSR#25
23K18KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 4.4×

Top Cold Tea search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • cold tea48K/yr
  • frio kalter tee37K/yr
  • meßmer cold tea32K/yr
  • kalter tee34K/yr
  • cold brew tee22K/yr
  • teekanne frio17K/yr
  • tee kalt aufgießen18K/yr
  • messmer cold tea18K/yr
  • eistee beutel11K/yr
  • frio12K/yr

What reviews say buyers love and hate about Cold Tea

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Geschmack insgesamt41%

Schmeckt super

Geschmack20%

Super Geschmack

Süße9%

Süß

Frische5%

Sommerlich fruchtig

Qualität insgesamt4%

Das Produkt ist super

What buyers complain about

77% of reviews
Geschmack insgesamt27%

Schmeckt nicht so lecker

Geschmack11%

Geschmackskatastrophe

Preis-Leistungs-Verhältnis11%

Schade ums Geld

Künstliche Süßstoffe10%

Wenn ich vorher gewusst hätte das die Zutat Süßwurzel = Stevia ist hätte ich den Tee nicht gekauft, weil Stevia für mich einen schlechten Nachgeschmack hat

Süße10%

halt nicht süß

Common Cold Tea questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cold Tea 62/100 on Amazon Germany — Worth a look. The niche generates €195K/yr across 27 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved +111.4% over the last 90 days.
Search demand for Cold Tea on Amazon Germany peaks in May–Jun–Jul, where the busiest month runs 4.4× the quietest.