Cold Tea
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 97% of clicks, so Cold Tea is a Maybe.
- Flapen Score
- 62 / 100Top 2% of 1,367 Lebensmittel & Getränke niches · +16 vs the category median of 4662
- Market size
- €195K/yr309K searches / yr
- 90-day growth
- +111.4%search demand this quarter
- Competition
- 50%top-5 click share · 6 brands · 14 sellers
Flapen Score
Cold Tea against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Cold Tea is stronger. Inside it, weaker.
Market
The Cold Tea market on Amazon at a glance
Shoppers on Amazon Germany searched for Cold Tea 309K times last year and spent an estimated €195K. The top 5 brands take 97% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 309K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +111.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €195K a year.
- Searches, last 12 months
- 309K
- Growth, 90 days vs prior 90
- +111.4%
- Conversion, latest week
- 9.3%
- Market size, estimated
- €195Ka year
- Peak month
- June4.4× the quietest month
- Top search term
- cold tea48K searches a year
02 · Price
A sale here is worth €6.75.
Listings sell for €6.75 on average, from €2.44 to €30.41. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At €6.75 that is €5K to €7K a year per listing.
- Average price
- €6.75under the $15 to $100 sweet spot
- Price range
- €2.44–€30.41
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €5K–€7K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #25 within Getränke, Kaffee & Tee. It carries 427 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 96%
- Out of stock, average day
- 3.5%
- Average rank
- #25in Getränke, Kaffee & Tee
- Average rating
- 4.38 starsAmazon Germany average 4.37 stars
- Average reviews
- 427per listing
- Listings tracked
- 27
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Cold Tea products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
14
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
50%
Top 20: 92%
Open market
0%
- Brand 151%
- Brand 226%
- Brand 314%
- Brand 44%
- Brand 53%
- Brand 63%
Demand
Cold Tea search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 4.4×
Search terms
Top Cold Tea search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cold tea48K/yr
- frio kalter tee37K/yr
- meßmer cold tea32K/yr
- kalter tee34K/yr
- cold brew tee22K/yr
- teekanne frio17K/yr
- tee kalt aufgießen18K/yr
- messmer cold tea18K/yr
- eistee beutel11K/yr
- frio12K/yr
Reviews and returns
What reviews say buyers love and hate about Cold Tea
We read the reviews and the return reasons for every product selling here.
“Schmeckt nicht so lecker”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cold Tea questions
Answered from the same tracked data.