Chilipaste
FailPrices span $2.60–$7.38, mostly outside the sweet spot, so Chilipaste is a Fail.
- Flapen Score
- 35 / 100Ranks 1,239 of 1,367 Lebensmittel & Getränke niches · −11 vs the category median of 4635
- Market size
- €173K/yr221K searches / yr
- 90-day growth
- -39.2%search demand this quarter
- Competition
- 77%top-5 click share · 6 brands · 43 sellers
Flapen Score
Chilipaste against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Chilipaste is stronger. Inside it, weaker.
Market
The Chilipaste market on Amazon at a glance
Shoppers on Amazon Germany searched for Chilipaste 221K times last year and spent an estimated €173K. The top 5 brands take 97% of clicks. Demand peaks in Jan–Feb. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 15.8% of those searches ended in a purchase.
Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 15.8% of those searches ended in a purchase. Searches in the last 90 days moved -39.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €173K a year.
- Searches, last 12 months
- 221K
- Growth, 90 days vs prior 90
- -39.2%
- Conversion, latest week
- 15.8%
- Market size, estimated
- €173Ka year
- Peak month
- January1.9× the quietest month
- Top search term
- gochujang143K searches a year
02 · Price
A sale here is worth €4.97.
Listings sell for €4.97 on average, from €2.60 to €7.38. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At €4.97 that is €10K to €12K a year per listing.
- Average price
- €4.97under the $15 to $100 sweet spot
- Price range
- €2.60–€7.38
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- €10K–€12K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
9% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #43 within Gewürze & Fix-Produkte. It carries 2,740 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 9%
- Prime listings
- 91%
- Out of stock, average day
- 0.0%
- Average rank
- #43in Gewürze & Fix-Produkte
- Average rating
- 4.56 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,740per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Chilipaste products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sunchang Gochujang 500 g
- Price
- €4.23
- Rating
- 4.7/5
- Reviews
- 1,371
- Age
- 16y ago

Sempio Paprika Paste scharf Gochujang - 1 x 500 g
- Price
- €3.36
- Rating
- 4.6/5
- Reviews
- 604
- Age
- 3y ago

Bibigo Gochu-Jang Chili Paste Scharfe Paste aus Korea Ideal zum Marinieren von Fleisch für Reis oder Suppen 1 x 500 g
- Price
- €5.42
- Rating
- 4.5/5
- Reviews
- 236
- Age
- 1y ago

CHUNG JUNG ONE - Gochujang Scharfe Rote Pfefferpaste (1 X 500 GR)
- Price
- €7.38
- Rating
- 4.6/5
- Reviews
- 19,787
- Age
- 16y ago

SEMPIO - Gochujang Scharfe Rote Pfefferpaste - (1 X 500 GR)
- Price
- €6.86
- Rating
- 4.6/5
- Reviews
- 3,607
- Age
- 6y ago
Trending
estimated 90-day click momentum
Bibigo Gochu-Jang Chili Paste Scharfe Paste aus Korea Ideal zum Marinieren von Fleisch für Reis oder Suppen Squeeze Flasche - 1 x 290 g
- Price
- €3.97
- Rating
- 4.5/5
- Reviews
- 236
- Age
- 3mo ago

CHUNG JUNG ONE - Gochujang Scharfe Rote Pfefferpaste (1 X 500 GR)
- Price
- €7.38
- Rating
- 4.6/5
- Reviews
- 19,787
- Age
- 16y ago

Sunchang Gochujang 500 g
- Price
- €4.23
- Rating
- 4.7/5
- Reviews
- 1,371
- Age
- 16y ago

asiafoodland - Gochugaru - Chili Pulver für Kimchi - Red Pepper Powder 1er Pack (1 x 100g)
- Price
- €7.04
- Rating
- 4.7/5
- Reviews
- 1,185
- Age
- 4y ago

CJ Scharfe Chilipaste - 1 x 200 g
- Price
- €2.60
- Rating
- 4.2/5
- Reviews
- 38
- Age
- 3y ago
Newest
by launch date
Bibigo Gochu-Jang Chili Paste Scharfe Paste aus Korea Ideal zum Marinieren von Fleisch für Reis oder Suppen Squeeze Flasche - 1 x 290 g
- Price
- €3.97
- Rating
- 4.5/5
- Reviews
- 236
- Age
- 3mo ago

Bibigo Gochu-Jang Chili Paste Scharfe Paste aus Korea Ideal zum Marinieren von Fleisch für Reis oder Suppen 1 x 500 g
- Price
- €5.42
- Rating
- 4.5/5
- Reviews
- 236
- Age
- 1y ago

SEMPIO - Chilipaste Rot Scharf Gochujang - (1 X 250 GR)
- Price
- €2.60
- Rating
- 4.6/5
- Reviews
- 480
- Age
- 2y ago

Sempio Gochujang (250g) - Koreanische Chili-Paste süß sauer herzhaft & würzig. Rote Pfeffersauce für Tteokbokki koreanisches Essen. Vegan Nicht-GVO
- Price
- €4.39
- Rating
- 4.5/5
- Reviews
- 2,114
- Age
- 3y ago

Sempio Paprika Paste scharf Gochujang - 1 x 500 g
- Price
- €3.36
- Rating
- 4.6/5
- Reviews
- 604
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.
Brands
6 flat
Sellers
43
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
77%
Top 20: 100%
Open market
0%
- Chung Jung One38%
- Sempio37%
- BIBIGO16%
- SEMPIO4%
- asiafoodland.de3%
- CJ3%
Demand
Chilipaste search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 1.9×
Search terms
Top Chilipaste search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- gochujang143K/yr
- gochujang paste44K/yr
- gochujang paste mild8K/yr
- gochujang sauce4K/yr
- gojuchang paste7K/yr
- koreanische chilipaste3K/yr
- kimchi paste3K/yr
- gochujang glutenfrei3K/yr
- sempio gochujang3K/yr
- gochujang chilipaste2K/yr
Reviews and returns
What reviews say buyers love and hate about Chilipaste
We read the reviews and the return reasons for every product selling here.
“Nicht scharf”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chilipaste questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









