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Chiliflocken

Fail

Prices span $1.89–$14.39, mostly outside the sweet spot, so Chiliflocken is a Fail.

Flapen Score
40
40 / 100
Ranks 1,025 of 1,367 Lebensmittel & Getränke niches · −6 vs the category median of 46
Market size
€122K/yr172K searches / yr
90-day growth
-15.6%search demand this quarter
Competition
75%top-5 click share · 11 brands · 15 sellers

Flapen Score

Chiliflocken against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Chiliflocken is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chiliflocken market on Amazon at a glance

Shoppers on Amazon Germany searched for Chiliflocken 172K times last year and spent an estimated €122K. The top 5 brands take 83% of clicks. Demand peaks in Nov. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 9.2% of those searches ended in a purchase.

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €122K a year.

Searches, last 12 months
172K
Growth, 90 days vs prior 90
-15.6%
Conversion, latest week
9.2%
Market size, estimated
€122Ka year
Peak month
November1.6× the quietest month
Top search term
chiliflocken90K searches a year

02 · Price

A sale here is worth €7.69.

Listings sell for €7.69 on average, from €1.89 to €14.39. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At €7.69 that is €8K to €10K a year per listing.

Average price
€7.69under the $15 to $100 sweet spot
Price range
€1.89–€14.39
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
€8K–€10K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #158 within Gewürze & Fix-Produkte. It carries 288 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#158in Gewürze & Fix-Produkte
Average rating
4.59 starsAmazon Germany average 4.37 stars
Average reviews
288per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Chiliflocken products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

15

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

11%

  • Brand 125%
  • Brand 223%
  • Brand 315%
  • Brand 414%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (5 brands, 11%)

Demand

Chiliflocken search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Chiliflocken search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chiliflocken90K/yr
  • chilli flocken51K/yr
  • chiliflocken scharf9K/yr
  • chili flocken10K/yr
  • chiliflocken mild8K/yr
  • chili flakes3K/yr

Reviews and returns

What reviews say buyers love and hate about Chiliflocken

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
49%of negative reviews mention “Würzigkeit”
<0.1%of orders come back, a rate Amazon rounds to zero
“uns das Chili zu scharf ist”
A buyer, on “Würzigkeit”49% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Chiliflocken questions

Answered from the same tracked data.