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chili con carne

Skip it

Soft demand (-31.8% this quarter) — this niche doesn't clear our bar today.

Market size 15Growth 9Conversion 86Competition 49Returns 100Price range 44Avg price 17Brand share 42Review moat 90Quality gap 68

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Great192.41

avg incumbent reviews — the moat a new listing must climb

Conversion

Great9.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€1.29–€25.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Avg price

Bad€6.14

avg listing price — sweet spot $15–$100

Market size

Bad€58K

€58K/yr · 98K searches

Growth

Bad-31.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, chili con carne is a €58K/yr Amazon Germany market (98K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 48/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

chili con carne market data

Units sold / yr
15K–20K
avg 250–500/product
Revenue / yr
€92K–€123K
units × avg price
Conversion rate
9.7%
Avg BSR
#154
Page quality
0%
Prime
76%
Sponsored
24%
Out of stock
6.8%
Avg brand age
69 months
Avg seller age
182 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

25

Top-5 brand share

80%

Top 20: 98%

Top-5 click share

55%

Top 20: 92%

Open market

17%

  • Kühne50%
  • ostprodukte-versand13%
  • Hengstenberg7%
  • SIMON6%
  • Erasco3%
  • DREISTERN3%
  • Open — no brand owns it (10 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -31.8% search growth over the last 90 days.
10K6KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 4.6×

Top chili con carne search terms

  • rouladen29K/yr
  • rotkohl27K/yr
  • rinderrouladen15K/yr
  • roladen5K/yr
  • rotkraut7K/yr
  • rinderrouladen in dosen6K/yr
  • rotkohl im beutel5K/yr
  • rotkohl im glas5K/yr
All search terms

Top chili con carne products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€3K10%€6K15%€9K20%€12K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about chili con carne

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt56%

“Schmeckt super”

Geschmack9%

“Geschmack super”

Qualität insgesamt7%

“Super Produkt”

Kochanleitung4%

“Schnellküche”

Preis-Leistungs-Verhältnis3%

“Enofelens wert”

Vegan/Biologisch2%

“Gewohnte alnatura Qualität”

beworben Vs Tatsächliches Produkt2%

“Wie erwartet”

Würzigkeit2%

“Leckerer Sauerbraten”

Süße2%

“sehr süß”

Gesamtgröße1%

“Passt”

What buyers complain about

Geschmack insgesamt25%

“Schmeckt nicht”

Geschmack7%

“Geschmacklich I different und pampig”

Preis-Leistungs-Verhältnis6%

“für den Preis zu teuer”

Inhaltsstoffe – insgesamt5%

“Schlechteste Kohlroulade aller Zeiten”

Feucht/Trocken5%

“Die Verpackung kam nass”

Sauer4%

“Sauerbraten schmeckt nicht sauer”

Süße3%

“Nicht wirklich süß sauer”

Gesamtgröße3%

“2 Stück drin, groß”

Haltbarkeit3%

“Die Haltbarkeitsdauer um fast 4 Wochen überschritten,”

beworben Vs Tatsächliches Produkt2%

“Nicht ganz so, wie auf der Abbildung der Verpackung”

Common questions

Is chili con carne profitable to sell on Amazon Germany?
The niche generates €58K/yr across 29 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -31.8%. Flapen's verdict: Skip it (48/100).
How competitive is the chili con carne niche?
16 brands and 25 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in chili con carne?
Top complaints mined from reviews: Geschmack insgesamt, Geschmack, Preis-Leistungs-Verhältnis. The return rate is 0.1%.
When does demand for chili con carne peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 4.6× the quietest.
What does it cost to enter the chili con carne niche?
Listings span €1.29–€25.59; the average listing price is €6.14 (sweet spot $15–$100). The average incumbent carries 192 reviews — the moat a new listing must climb.