Is Champagner profitable to sell on Amazon Germany?

Flapen scores Champagner 55 out of 100 on Amazon Germany, a Maybe. Shoppers spend €2.1M a year across 24 tracked products. Search demand grew -1.9% in the last 90 days.

How competitive is the Champagner niche on Amazon Germany?

10 brands and 71 sellers compete in Champagner on Amazon Germany. The top 5 Champagner products take 55% of clicks, and the top 5 brands take 87%.

What do buyers complain about in Champagner?

Champagner buyers on Amazon Germany complain most about Geschenk Zweck, Abgestanden/verfault/verwöhnt, and Geschmack insgesamt. An estimated 0.1% of orders come back.

When does demand for Champagner peak?

Search demand for Champagner on Amazon Germany peaks in Nov–Dec, and the busiest month runs 4.0× the quietest.

What does it cost to enter the Champagner niche?

Champagner sells for €51.22 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €16.04 to €192.47. The average product has 1,406 reviews, the count a new listing must catch up to.

Champagner

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -1.9% this quarter, so Champagner is a Maybe.

Filters High Price

Flapen Score: 55
55 / 100Top 13% of 1,367 Lebensmittel & Getränke niches · +9 vs the category median of 46
Market size: €2.1M/yr1.1M searches / yr
90-day growth: -1.9%search demand this quarter
Competition: 55%top-5 click share · 10 brands · 71 sellers

Flapen Score

Champagner against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Champagner is stronger. Inside it, weaker.

55Maybe

This niche Category average

See the method

Market

The Champagner market on Amazon at a glance

Shoppers on Amazon Germany searched for Champagner 1.1M times last year and spent an estimated €2.1M. The top 5 brands take 87% of clicks. Demand peaks in Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.1M a year.

Searches, last 12 months: 1.1M
Growth, 90 days vs prior 90: -1.9%
Conversion, latest week: 3.8%
Market size, estimated: €2.1Ma year
Peak month: December4.0× the quietest month
Top search term: champagner490K searches a year

02 · Price

A sale here is worth €51.22.

Listings sell for €51.22 on average, from €16.04 to €192.47. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At €51.22 that is €77K to €102K a year per listing.

Average price: €51.22inside the $15 to $100 sweet spot
Price range: €16.04–€192.47
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 60K–80K
Units per listing a year: 1,500–2,000
Revenue per listing a year: €77K–€102K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #13 within Bier, Wein & Spirituosen. It carries 1,406 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings: 58%
Prime listings: 88%
Out of stock, average day: 2.6%
Average rank: #13in Bier, Wein & Spirituosen
Average rating: 4.60 starsAmazon Germany average 4.37 stars
Average reviews: 1,406per listing
Listings tracked: 24

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 79 months

Products

Top Champagner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

55%

Top 20: 95%

Open market

Brand 153%
Brand 214%
Brand 310%
Brand 46%
Brand 55%
Brand 64%
Open — no brand owns it (4 brands, 9%)

Demand

Champagner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Champagner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

champagner490K/yr -1.0%2.8% conv.
moet champagner148K/yr -6.4%5.0% conv.
moet66K/yr +1.5%3.0% conv.
veuve clicquot36K/yr +21.9%3.8% conv.
champagne37K/yr +5.3%1.3% conv.
dom perignon43K/yr -12.5%0.6% conv.
moet ice imperial39K/yr -20.1%6.7% conv.
pommery champagner27K/yr -9.0%4.1% conv.
moet chandon25K/yr -2.4%1.6% conv.
ruinart champagner21K/yr +10.3%1.5% conv.

Reviews and returns

What reviews say buyers love and hate about Champagner

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Geschmack insgesamt”

30%of negative reviews mention “Geschenk Zweck”

0.1%of orders come back

“Da es als Geschenk gedacht ist stehe ich jetzt vor dem Dilemma ob ich zurückschicken soll”

A buyer, on “Geschenk Zweck”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

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FAQ

Common Champagner questions

Answered from the same tracked data.

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