Cappuccino
FailThe top 5 brands take 100% of clicks, so Cappuccino is a Fail.
- Flapen Score
- 49 / 100Top 32% of 1,367 Lebensmittel & Getränke niches · +3 vs the category median of 4649
- Market size
- €232K/yr519K searches / yr
- 90-day growth
- -25.9%search demand this quarter
- Competition
- 50%top-5 click share · 4 brands · 29 sellers
Flapen Score
Cappuccino against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Cappuccino is stronger. Inside it, weaker.
Market
The Cappuccino market on Amazon at a glance
Shoppers on Amazon Germany searched for Cappuccino 519K times last year and spent an estimated €232K. All 4 brands take every click. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 6.7% of those searches ended in a purchase.
Shoppers searched for this 519K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €232K a year.
- Searches, last 12 months
- 519K
- Growth, 90 days vs prior 90
- -25.9%
- Conversion, latest week
- 6.7%
- Market size, estimated
- €232Ka year
- Peak month
- November1.6× the quietest month
- Top search term
- cappuccino pulver150K searches a year
02 · Price
A sale here is worth €6.64.
Listings sell for €6.64 on average, from €2.44 to €52.09. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At €6.64 that is €10K to €13K a year per listing.
- Average price
- €6.64under the $15 to $100 sweet spot
- Price range
- €2.44–€52.09
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- €10K–€13K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #39 within Getränke, Kaffee & Tee. It carries 713 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 96%
- Out of stock, average day
- 2.4%
- Average rank
- #39in Getränke, Kaffee & Tee
- Average rating
- 4.39 starsAmazon Germany average 4.37 stars
- Average reviews
- 713per listing
- Listings tracked
- 23
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Cappuccino products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KRÜGER Family Cappuccino Caramel-Krokant aromatisiertes Getränkepulver mit löslichem Bohnenkaffee koffeinhaltig 500 g Beutel
- Price
- €3.13
- Rating
- 4.6/5
- Reviews
- 1,171
- Age
- 6y ago

Jacobs Typ Cappuccino Choco Milka Getränkepulver mit löslichem Bohnenkaffee Instant Kaffee für 25 Getränke 400 g
- Price
- €3.68
- Rating
- 4.3/5
- Reviews
- 1,474
- Age
- 1y ago

NESCAFÉ GOLD Typ Cappuccino Cremig Zart Getränkepulver aus löslichem Bohnenkaffee cremiger Geschmack & intensives Aroma koffeinhaltig 1er Pack (1 x 250g)
- Price
- €4.03
- Rating
- 4.6/5
- Reviews
- 1,011
- Age
- 15y ago

Jacobs Typ Cappuccino Original Getränkepulver mit löslichem Bohnenkaffee Instant Kaffee für 25 Getränke 290 g
- Price
- €3.74
- Rating
- 4.2/5
- Reviews
- 572
- Age
- 1y ago

KRÜGER Family Cappuccino Schoko aromatisiertes Getränkepulver mit löslichem Bohnenkaffee koffeinhaltig 500 g Beutel
- Price
- €3.49
- Rating
- 4.5/5
- Reviews
- 1,169
- Age
- 14y ago
Trending
estimated 90-day click momentum
KRÜGER Coconut Creamer Pistazie veganes Instantpulver mit Kokosmilchpulver cremig & leicht 10x 20g Sachets
- Price
- €2.44
- Rating
- 4.2/5
- Reviews
- 47
- Age
- 3mo ago

KRÜGER Family Cappuccino White Vanille Instantkaffee 450g Dose
- Price
- €4.48
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 3mo ago

KRÜGER Family Cappuccino Caramel-Krokant Instantkaffee 450g Dose
- Price
- €4.28
- Rating
- 4.4/5
- Reviews
- 24
- Age
- 2y ago

KRÜGER Family Cappuccino Caramel-Krokant aromatisiertes Getränkepulver mit löslichem Bohnenkaffee koffeinhaltig 500 g Beutel
- Price
- €3.13
- Rating
- 4.6/5
- Reviews
- 1,171
- Age
- 6y ago

KRÜGER Family Cappuccino Classico aromatisiertes Getränkepulver mit löslichem Bohnenkaffee koffeinhaltig 500 g (12er Pack)
- Price
- €52.09
- Rating
- 4.6/5
- Reviews
- 81
- Age
- 10y ago
Newest
by launch date
KRÜGER Family Cappuccino White Vanille Instantkaffee 450g Dose
- Price
- €4.48
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 3mo ago

KRÜGER Coconut Creamer Pistazie veganes Instantpulver mit Kokosmilchpulver cremig & leicht 10x 20g Sachets
- Price
- €2.44
- Rating
- 4.2/5
- Reviews
- 47
- Age
- 3mo ago

KRÜGER Family Cappuccino Pistazie Instantkaffee 500 g Beutel
- Price
- €4.49
- Rating
- 4.3/5
- Reviews
- 190
- Age
- 7mo ago

Jacobs Typ Cappuccino Choco Milka Getränkepulver mit löslichem Bohnenkaffee Instant Kaffee für 25 Getränke 400 g
- Price
- €3.68
- Rating
- 4.3/5
- Reviews
- 1,474
- Age
- 1y ago

Jacobs Typ Cappuccino Original Getränkepulver mit löslichem Bohnenkaffee Instant Kaffee für 25 Getränke 290 g
- Price
- €3.74
- Rating
- 4.2/5
- Reviews
- 572
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
29
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 96%
Open market
0%
- KRÜGER55%
- Jacobs25%
- NESCAFÉ15%
- by Amazon4%
- Open — no brand owns it (0%)
Demand
Cappuccino search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Cappuccino search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cappuccino pulver150K/yr
- cappuccino105K/yr
- krüger cappuccino76K/yr
- jacobs cappuccino66K/yr
- nescafe cappuccino31K/yr
- krüger cappuccino angebot10K/yr
- milka cappuccino schoko13K/yr
- schoko cappuccino10K/yr
- cappuccino krüger6K/yr
- jacobs milka cappuccino6K/yr
Reviews and returns
What reviews say buyers love and hate about Cappuccino
We read the reviews and the return reasons for every product selling here.
“Der Kaffee schmeckt muffig”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cappuccino questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









