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52

cachaca

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.

Market size 19Growth 95Conversion 66Competition 19Returns 100Price range 81Avg price 84Brand share 5Review moat 83Quality gap 21

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Growth

Incredible+110.7%

90-day search growth — must beat 0% to launch

Avg price

Great€18.71

avg listing price — sweet spot $15–$100

Review moat

Great338.91

avg incumbent reviews — the moat a new listing must climb

Price range

Great€8.78–€45.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad€78K

€78K/yr · 70K searches

Competition

Bad77%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

Signals Trending

According to Flapen's Amazon Germany niche tracking, cachaca is a €78K/yr Amazon Germany market (70K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 52/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

cachaca market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
€112K–€150K
units × avg price
Conversion rate
6.0%
Avg BSR
#26
Page quality
0%
Prime
45%
Sponsored
18%
Out of stock
0.4%
Avg brand age
90 months
Avg seller age
183 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

42

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • pitu53%
  • Nega Fulo15%
  • Canario13%
  • 51 Cachaca11%
  • Velho Barreiro6%
  • Leblon2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +110.7% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.3×

Top cachaca search terms

  • cachaca30K/yr
  • pitu17K/yr
  • pitu caipirinha7K/yr
  • cachaça7K/yr
  • cachaca für caipirinha5K/yr
  • zuckerrohrschnaps3K/yr
All search terms

Top cachaca products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€8K20%€16K30%€23K40%€31K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about cachaca

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt56%

“Super lecker”

Preis-Leistungs-Verhältnis11%

“Einer der besten Cachacas für den Preis, meiner Meinung nach”

Geschmack9%

“Super Geschmack”

Qualität insgesamt6%

“Qualitäts Produkt”

Süße6%

“Super Spitze sehr schmackhaft vor allem auch als Caipirinha”

Alkoholgeschmack3%

“Einer der besten Cachacas für den Preis, meiner Meinung nach”

Geruch3%

“in Geruch und Geschmack erheblich besser.”

Mischung/Verhältnis2%

“Aber für ein Mischgetränk ist diese hier völlig ausreichend”

What buyers complain about

Geschmack50%

“Im Vergleich zum Pitu deutlich weniger "spritig" im Geschmack”

Alkoholgehalt13%

“Dennoch würde ich ihn nicht pur trinken wollen, da gibt es deutlich bessere Alkoholika”

Alkoholgeschmack13%

“Dennoch würde ich ihn nicht pur trinken wollen, da gibt es deutlich bessere Alkoholika”

Common questions

Is cachaca profitable to sell on Amazon Germany?
The niche generates €78K/yr across 11 tracked products. 90-day search growth is +110.7%. Flapen's verdict: Worth a look (52/100).
How competitive is the cachaca niche?
6 brands and 42 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in cachaca?
Top complaints mined from reviews: Geschmack, Alkoholgehalt, Alkoholgeschmack. The return rate is 0.0%.
When does demand for cachaca peak?
Demand peaks in May–Jun–Jul; the busiest month runs 3.3× the quietest.
What does it cost to enter the cachaca niche?
Listings span €8.78–€45.43; the average listing price is €18.71 (sweet spot $15–$100). The average incumbent carries 339 reviews — the moat a new listing must climb.