Is Buttercreme profitable to sell on Amazon Germany?

Flapen scores Buttercreme 39 out of 100 on Amazon Germany, a Fail. Shoppers spend €67K a year across 14 tracked products. Search demand grew -1.6% in the last 90 days.

How competitive is the Buttercreme niche on Amazon Germany?

6 brands and 27 sellers compete in Buttercreme on Amazon Germany. The top 5 Buttercreme products take 80% of clicks, and the top 5 brands take 99%.

What do buyers complain about in Buttercreme?

Buttercreme buyers on Amazon Germany complain most about Geschmack, Geschmack insgesamt, and Süße. An estimated 0.1% of orders come back.

When does demand for Buttercreme peak?

Search demand for Buttercreme on Amazon Germany is steady all year. The busiest month runs 1.5× the quietest.

What does it cost to enter the Buttercreme niche?

Buttercreme sells for €8.88 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €1.45 to €19.06. The average product has 729 reviews, the count a new listing must catch up to.

Buttercreme

Fail

The top 5 brands take 99% of clicks, so Buttercreme is a Fail.

Flapen Score: 39
39 / 100Ranks 1,078 of 1,367 Lebensmittel & Getränke niches · −7 vs the category median of 46
Market size: €67K/yr80K searches / yr
90-day growth: -1.6%search demand this quarter
Competition: 80%top-5 click share · 6 brands · 27 sellers

Flapen Score

Buttercreme against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Buttercreme is stronger. Inside it, weaker.

39Fail

This niche Category average

See the method

Market

The Buttercreme market on Amazon at a glance

Shoppers on Amazon Germany searched for Buttercreme 80K times last year and spent an estimated €67K. The top 5 brands take 99% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 9.4% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €67K a year.

Searches, last 12 months: 80K
Growth, 90 days vs prior 90: -1.6%
Conversion, latest week: 9.4%
Market size, estimated: €67Ka year
Peak month: October1.5× the quietest month
Top search term: buttercreme29K searches a year

02 · Price

A sale here is worth €8.88.

Listings sell for €8.88 on average, from €1.45 to €19.06. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €8.88 that is €2K to €4K a year per listing.

Average price: €8.88under the $15 to $100 sweet spot
Price range: €1.45–€19.06
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 8K–10K
Units per listing a year: 250–500
Revenue per listing a year: €2K–€4K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #90 within Koch- & Backzutaten. It carries 729 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings: 79%
Prime listings: 93%
Out of stock, average day: 6.2%
Average rank: #90in Koch- & Backzutaten
Average rating: 4.41 starsAmazon Germany average 4.37 stars
Average reviews: 729per listing
Listings tracked: 14

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 50 months

Products

Top Buttercreme products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

Brand 149%
Brand 223%
Brand 314%
Brand 410%
Brand 52%
Brand 61%

Demand

Buttercreme search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Buttercreme search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

buttercreme29K/yr +6.4%10.6% conv.
buttercreme fertigmischung22K/yr -12.0%9.7% conv.
frosting11K/yr +18.4%3.4% conv.
buttercreme für torten9K/yr -12.7%7.7% conv.
betty crocker frosting5K/yr -21.4%7.8% conv.
frosting cream5K/yr -13.2%4.1% conv.

Reviews and returns

What reviews say buyers love and hate about Buttercreme

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Geschmack insgesamt”

17%of negative reviews mention “Geschmack”

0.1%of orders come back

“auch kein Geschmack”

A buyer, on “Geschmack”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

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FAQ

Common Buttercreme questions

Answered from the same tracked data.

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