Budweiser
FailDemand is soft, at -89.6% this quarter, so Budweiser is a Fail.
- Flapen Score
- 37 / 100Ranks 1,175 of 1,367 Lebensmittel & Getränke niches · −9 vs the category median of 4637
- Market size
- €34K/yr75K searches / yr
- 90-day growth
- -89.6%search demand this quarter
- Competition
- 56%top-5 click share · 6 brands · 12 sellers
Flapen Score
Budweiser against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Budweiser is stronger. Inside it, weaker.
Market
The Budweiser market on Amazon at a glance
Shoppers on Amazon Germany searched for Budweiser 75K times last year and spent an estimated €34K. The top 5 brands take 99% of clicks. Demand peaks in Jul–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 3.7% of those searches ended in a purchase.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -89.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €34K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- -89.6%
- Conversion, latest week
- 3.7%
- Market size, estimated
- €34Ka year
- Peak month
- December2.9× the quietest month
- Top search term
- altenburger senf13K searches a year
02 · Price
A sale here is worth €12.37.
Listings sell for €12.37 on average, from €3.64 to €32.71. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €12.37 that is €0 to €1K a year per listing.
- Average price
- €12.37under the $15 to $100 sweet spot
- Price range
- €3.64–€32.71
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€1K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #77 within Geschenkkörbe & Feinkostgeschenke. It carries 531 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 73%
- Out of stock, average day
- 12.2%
- Average rank
- #77in Geschenkkörbe & Feinkostgeschenke
- Average rating
- 4.51 starsAmazon Germany average 4.37 stars
- Average reviews
- 531per listing
- Listings tracked
- 26
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 66 months
Products
Top Budweiser products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
12
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
56%
Top 20: 93%
Open market
0%
- Brand 185%
- Brand 24%
- Brand 34%
- Brand 43%
- Brand 52%
- Brand 62%
Demand
Budweiser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Budweiser search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- altenburger senf13K/yr
- senf geschenkset13K/yr
- ostergeschenke männer23K/yr
- ostergeschenk männer17K/yr
- ostergeschenke erwachsene männer9K/yr
Reviews and returns
What reviews say buyers love and hate about Budweiser
We read the reviews and the return reasons for every product selling here.
“Mini und überteuert”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Budweiser questions
Answered from the same tracked data.









