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Budweiser

soft demand (-89.6% this quarter) — Budweiser doesn't clear our bar today.

Flapen Score

37
Skip it

Ranks 1,175 of 1,367 Lebensmittel & Getränke niches · −9 vs the category median of 46

Market size 9Growth 0Conversion 47Competition 48Returns 100Price range 61Avg price 53Brand share 4Review moat 74Quality gap 40
This niche Category average · 1,367 niches

Is Budweiser profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Budweiser is a €34K/yr Amazon Germany market (75K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jul–Dec. Verdict: Skip it — 37/100.

Budweiser: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -89.6% over the last 90 days and 3.7% of searches end in a purchase.

€34K

revenue / yr

Units sold / yr3K
Search volume / yr-89.6%75K
Conversion rate3.7%
Avg price€12.37

Who owns the niche?

The top 5 brands hold 99% of demand, so 2% of the market is open.

2%

open market share

Brands · sellers6 · 12
Top-5 product click share56%
Open market2%
Avg brand age66 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement85%
New entrants (1y)1· 0 succeeded
Avg rating4.5★
Avg reviews531

Top Budweiser products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€3K€5K€7K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

6 falling

Sellers

12

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

0%

  • Altenburger Original85%
  • Gepp's4%
  • Puntzelhof Allgäuer Delikatessen4%
  • Edmond Fallot3%
  • Wiedemer2%
  • Lazzaris2%

Budweiser demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume75KCVR3.7%Products26Brands6Top 5 Brands99%OOS Rate12.2%Rating4.5★Reviews531Avg BSR#77
9K7KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jul, Dec · busiest ÷ quietest = 2.9×

Top Budweiser search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • altenburger senf13K/yr
  • senf geschenkset13K/yr
  • ostergeschenke männer23K/yr
  • ostergeschenk männer17K/yr
  • ostergeschenke erwachsene männer9K/yr

What reviews say buyers love and hate about Budweiser

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Geschenk Zweck40%

Cooles Geschenk

Geschmack insgesamt19%

Schmeckt

Qualität insgesamt16%

Super Produkt

Geschmack7%

Super Geschmack

Würzigkeit3%

Super Gewürze

What buyers complain about

70% of reviews
Preis-Leistungs-Verhältnis18%

Mini und überteuert

Gesamtgröße17%

sind die Gläser ziemlich klein

Geschmack10%

ohne hintergründigen Senfgeschmack

Qualität insgesamt6%

Sehr schlecht

Geschmack insgesamt5%

Waren geschmacklich nicht so berauschend

Common Budweiser questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Budweiser 37/100 on Amazon Germany — Skip it. The niche generates €34K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -89.6% over the last 90 days.
Search demand for Budweiser on Amazon Germany peaks in Jul–Dec, where the busiest month runs 2.9× the quietest.