Skip to content
44

blaue süßigkeiten

Skip it

A small market ($58K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 18Conversion 78Competition 61Returns 100Price range 32Avg price 23Brand share 22Review moat 72Quality gap 37

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good611.25

avg incumbent reviews — the moat a new listing must climb

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay€0.86–€21.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad€8.14

avg listing price — sweet spot $15–$100

Brand share

Bad91%

top-5 brand share — brand-locked demand

Growth

Bad-14.3%

90-day search growth — must beat 0% to launch

Market size

Bad€58K

€58K/yr · 91K searches

According to Flapen's Amazon Germany niche tracking, blaue süßigkeiten is a €58K/yr Amazon Germany market (91K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 44/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

blaue süßigkeiten market data

Units sold / yr
10K–13K
avg 250–500/product
Revenue / yr
€81K–€102K
units × avg price
Conversion rate
7.8%
Avg BSR
#203
Page quality
0%
Prime
50%
Sponsored
29%
Out of stock
4.5%
Avg brand age
69 months
Avg seller age
176 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

56

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

48%

Top 20: 95%

Open market

5%

  • HARIBO32%
  • nimm225%
  • Trolli20%
  • Hitschler8%
  • nimm2 Lachgummi6%
  • Miralina4%
  • Open — no brand owns it (3 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.3% search growth over the last 90 days.
3K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top blaue süßigkeiten search terms

  • haribo sauer52K/yr
  • apfelringe26K/yr
  • haribo großpackung sauer5K/yr
  • saure apfelringe5K/yr
  • trolli apfelringe4K/yr
All search terms

Top blaue süßigkeiten products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€6K20%€12K30%€17K40%€23K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about blaue süßigkeiten

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt50%

“Mega Lecker”

Sauer19%

“Ich hatte diese Sour Stars zu Weihnachten gekauft und war andere saure Gummis von Nimm2 und Haribo gewöhnt, die wir als Familie wirklich mögen”

Süße5%

“Fruchtig”

Geschmack4%

“Der Cola Geschmack passt ebenfalls gut”

Preis-Leistungs-Verhältnis4%

“Toller Preis”

Vegan/Biologisch3%

“Vegan – für viele sicher ein Pluspunkt”

Qualität insgesamt2%

“Super Produkt”

Weiches Gefühl2%

“Super schnell alle weich”

Frische2%

“wenig frisch”

Textur/Konsistenz – insgesamt1%

“fruchtig in der Konsistenz”

What buyers complain about

Sauer18%

“Hitschler Drachenzungen wirklich Sauer”

Preis-Leistungs-Verhältnis17%

“Zu teuer scam”

Geschmack insgesamt17%

“Nicht so mein Geschmack”

Textur/Konsistenz – insgesamt8%

“Nicht so gute Konsistenz”

Lagertemperatur5%

“leider kamen die Gummibären als ein einziger Klumpen an, obwohl die Temperaturen nicht zu warm waren”

Inhaltsstoffe – insgesamt4%

“es fehlt eine Zutat oder Form, die den Appetit stoppt.”

Produktzustand4%

“Produkt bereits geöffnet versendet”

Künstliche Farben2%

“fast jede Farbe schmeckt nach Chemie”

Brock/Klump/Sammlung1%

“leider kamen die Gummibären als ein einziger Klumpen an, obwohl die Temperaturen nicht zu warm waren”

beworben Vs Tatsächliches Produkt1%

“Packungsinhalt Stimmt nicht, nur 875 Gramm bei 5 Beutel, keine 1.00 Gramm wie angegeben”

Common questions

Is blaue süßigkeiten profitable to sell on Amazon Germany?
The niche generates €58K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.3%. Flapen's verdict: Skip it (44/100).
How competitive is the blaue süßigkeiten niche?
9 brands and 56 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in blaue süßigkeiten?
Top complaints mined from reviews: Sauer, Preis-Leistungs-Verhältnis, Geschmack insgesamt. The return rate is 0.1%.
When does demand for blaue süßigkeiten peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the blaue süßigkeiten niche?
Listings span €0.86–€21.79; the average listing price is €8.14 (sweet spot $15–$100). The average incumbent carries 611 reviews — the moat a new listing must climb.