How competitive is the Blaue Süßigkeiten niche on Amazon Germany?

9 brands and 56 sellers compete in Blaue Süßigkeiten on Amazon Germany. The top 5 Blaue Süßigkeiten products take 48% of clicks and its top 5 brands hold 91% of demand.

What do buyers complain about in Blaue Süßigkeiten?

Blaue Süßigkeiten buyers on Amazon Germany complain most about Sauer, Preis-Leistungs-Verhältnis, Geschmack insgesamt, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Blaue Süßigkeiten niche?

Blaue Süßigkeiten sells for €8.14 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €0.86–€21.79. The average incumbent carries 611 reviews — the moat a new listing must climb.

Blaue Süßigkeiten

a small market ($58K/yr) — Blaue Süßigkeiten doesn't clear our bar today.

Flapen Score

Skip it

Ranks 762 of 1,367 Lebensmittel & Getränke niches · −2 vs the category median of 46

This niche Category average · 1,367 niches

Is Blaue Süßigkeiten profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Blaue Süßigkeiten is a €58K/yr Amazon Germany market (91K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 44/100.

Blaue Süßigkeiten: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -14.3% over the last 90 days and 7.8% of searches end in a purchase.

€58K

revenue / yr

Units sold / yr13K

Search volume / yr-14.3%91K

Conversion rate7.8%

Avg price€8.14

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

open market share

Brands · sellers9 · 56

Top-5 product click share48%

Open market9%

Avg brand age69 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 24 products

Top Blaue Süßigkeiten products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Nimm 2 Lachgummi Apfellinge 225 g

Price: €1.14
Rating: 4.6/5
Reviews: 1,925
Age: 10y ago

Trolli - Saure Apfelringe - Schaumgummi - Fruchtgummi - 150St/1200g

Price: €11.14
Rating: 4.4/5
Reviews: 208
Age: 11y ago

Haribo Rainbow Pixel Sauer 150 Stück Runddose (1 2 kg) Saure Fruchtgummi-Pixel in bunten Farben Große Vorratsdose für Party Büro & Sharing

Price: €11.95
Rating: 4.4/5
Reviews: 213
Age: 3y ago

nimm2 Lachgummi Sauer 1 x 376 g Maxi Pack Saures Fruchtgummi mit Fruchtsaft und Vitaminen Süßigkeit in sechs Geschmacksrichtungen

Price: €1.73
Rating: 4.6/5
Reviews: 1,011
Age: 6y ago

HARIBO Bärenzungen super sauer vegan 150 Stück einzeln verpackt 1 35 kg Vorratspackung mit fruchtigen Geschmackskombinationen & angenehm saurer Note

Price: €12.03
Rating: 4.6/5
Reviews: 4,993
Age: 6y ago

Newest

by launch date

Miralina - Halal Süßigkeiten Apfelringe (500g) - mit Halal Zertifikat - Fruchtgummi - glutenfrei - ohne Schweinegelatine - Großpackung - Gummibärchen

Price: €9.46
Rating: 4.8/5
Reviews: 19
Age: 9mo ago

Trolli Dosen Diverse Sets 1er 2er 3er 4er Set Büro Party Mischpaket Grosspackung 1x Apfel Ringe & 1xHLKauf-Block

Price: €14.13
Rating: 4.1/5
Reviews: 8
Age: 2y ago

Haribo Nimm Dir Saures 3er Pack (3 x 750g)

Price: €18.88
Rating: 4.7/5
Reviews: 15
Age: 2y ago

Trolli Apfelringe 150 g

Price: €0.88
Rating: 4.6/5
Reviews: 496
Age: 2y ago

Trolli Rote Früchte Mini Ringe 150 g

Price: €0.86
Rating: 4.5/5
Reviews: 410
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

48%

Top 20: 95%

Open market

HARIBO32%
nimm225%
Trolli20%
Hitschler8%
nimm2 Lachgummi6%
Miralina4%
Open — no brand owns it (3 brands, 5%)

Blaue Süßigkeiten demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume91KCVR7.8%Products24Brands9Top 5 Brands91%OOS Rate4.5%Rating4.5★Reviews611Avg BSR#203

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Blaue Süßigkeiten search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

haribo sauer52K/yr -11.3%5.4% conv.
apfelringe26K/yr -20.1%9.0% conv.
haribo großpackung sauer5K/yr -12.1%4.3% conv.
saure apfelringe5K/yr -24.5%12.3% conv.
trolli apfelringe4K/yr -6.4%6.2% conv.

What reviews say buyers love and hate about Blaue Süßigkeiten

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews

Geschmack insgesamt50%

“Mega Lecker”

Sauer19%

“Ich hatte diese Sour Stars zu Weihnachten gekauft und war andere saure Gummis von Nimm2 und Haribo gewöhnt, die wir als Familie wirklich mögen”

Süße5%

“Fruchtig”

Geschmack4%

“Der Cola Geschmack passt ebenfalls gut”

Preis-Leistungs-Verhältnis4%

“Toller Preis”

What buyers complain about

76% of reviews

Sauer18%

“Hitschler Drachenzungen wirklich Sauer”

Preis-Leistungs-Verhältnis17%

“Zu teuer scam”

Geschmack insgesamt17%

“Nicht so mein Geschmack”

Textur/Konsistenz – insgesamt8%

“Nicht so gute Konsistenz”

Lagertemperatur5%

“leider kamen die Gummibären als ein einziger Klumpen an, obwohl die Temperaturen nicht zu warm waren”

Common Blaue Süßigkeiten questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Blaue Süßigkeiten 44/100 on Amazon Germany — Skip it. The niche generates €58K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -14.3% over the last 90 days.