Biltong
MaybeAn estimated 0.1% of orders come back. But demand is soft, at -18.9% this quarter, so Biltong is a Maybe.
- Flapen Score
- 56 / 100Top 11% of 1,367 Lebensmittel & Getränke niches · +10 vs the category median of 4656
- Market size
- €96K/yr76K searches / yr
- 90-day growth
- -18.9%search demand this quarter
- Competition
- 39%top-5 click share · 15 brands · 19 sellers
Flapen Score
Biltong against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Biltong is stronger. Inside it, weaker.
Market
The Biltong market on Amazon at a glance
Shoppers on Amazon Germany searched for Biltong 76K times last year and spent an estimated €96K. The top 5 brands take 83% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €96K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- -18.9%
- Conversion, latest week
- 3.0%
- Market size, estimated
- €96Ka year
- Peak month
- November1.3× the quietest month
- Top search term
- biltong53K searches a year
02 · Price
A sale here is worth €42.18.
Listings sell for €42.18 on average, from €5.70 to €107.93. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €42.18 that is €0 to €4K a year per listing.
- Average price
- €42.18inside the $15 to $100 sweet spot
- Price range
- €5.70–€107.93
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€4K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #30 within Fleisch & Wurstwaren. It carries 546 reviews at 4.07 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 80%
- Out of stock, average day
- 4.3%
- Average rank
- #30in Fleisch & Wurstwaren
- Average rating
- 4.07 starsAmazon Germany average 4.37 stars
- Average reviews
- 546per listing
- Listings tracked
- 35
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Biltong products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Jack Links Biltong Jerky Original 12er Pack (12 x 60g) Glutenfreier Fleisch Snack - High Protein Reiches Trockenfleisch für Gym Fitness Outdoor - Kalorienarme Protein Snacks - Rindfleisch Chips
- Price
- €43.77
- Rating
- 4.1/5
- Reviews
- 454
- Age
- 2y ago

Craftsman Biltong Trockenfleisch Probierpack 200g (4x50g) natürlich Mix Set
- Price
- €23.21
- Rating
- 4.0/5
- Reviews
- 67
- Age
- 2y ago

Jack Links Biltong Jerky Original 12er Pack (12 x 40g) Glutenfreier Fleisch Snack - High Protein Reiches Trockenfleisch für Gym Fitness Outdoor - Kalorienarme Protein Snacks - Rindfleisch Chips
- Price
- €31.81
- Rating
- 4.1/5
- Reviews
- 454
- Age
- 7y ago

Nam Flava - Das Original Biltong aus Namibia - 100g (Trockenfleisch/Beef Jerky)
- Price
- €9.00
- Rating
- 3.8/5
- Reviews
- 201
- Age
- 2y ago

Nam Flava - Original Biltong aus Namibia - 0 5 kg (10x50 g) - Beef Jerky Trockenfleisch viel Protein
- Price
- €39.14
- Rating
- 4.1/5
- Reviews
- 95
- Age
- 2y ago
Trending
estimated 90-day click momentum
Cruga Biltong Chilli 12 Tüten à 60g Premium Rindfleisch Trockenfleisch High Protein Snack über 50% Eiweiß Glutenfrei Low Carb Würziger Beef Jerky Snack
- Price
- €49.95
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Edelfleisch 5x100 Gramm Beef Jerky Biltong geschnitten 10 Sorten zur Auswahl
- Price
- €32.32
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3y ago

Nam Flava - Das Original Biltong aus Namibia - 50g (Trockenfleisch/Beef Jerky)
- Price
- €5.70
- Rating
- 3.8/5
- Reviews
- 201
- Age
- 2y ago

Ember Rindfleisch Biltong Original 250g - Proteinreicher Trockenfleisch Beef Jerky Snack - Fettarm Keto ohne Zuckerzusatz keine Künstlichen Farb- und Aromastoffe - 10 x 25-g-Beuteln
- Price
- €28.47
- Rating
- 4.1/5
- Reviews
- 3,972
- Age
- 8y ago

Ben Jacobs Simple Biltong 6 x 50g handgemacht 100% grasgefüttert Weidefleisch Premium Trockenfleisch ohne chemische Zusätze (Classic Biltong).
- Price
- €33.83
- Rating
- 4.2/5
- Reviews
- 15
- Age
- 11mo ago
Newest
by launch date
Cruga Biltong Chilli 12 Tüten à 60g Premium Rindfleisch Trockenfleisch High Protein Snack über 50% Eiweiß Glutenfrei Low Carb Würziger Beef Jerky Snack
- Price
- €49.95
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Grizzly Foods Biltong Classic (8 x 30g) Luftgetrocknetes Rindfleisch Traditionelles Trockenfleisch Ohne Zucker & Zusätze Proteinreicher Snack Ideal für unterwegs Büro & Sport
- Price
- €27.94
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 6mo ago

Ben Jacobs Simple Biltong 6 x 50g handgemacht 100% grasgefüttert Weidefleisch Premium Trockenfleisch ohne chemische Zusätze (Classic Biltong).
- Price
- €33.83
- Rating
- 4.2/5
- Reviews
- 15
- Age
- 11mo ago

Viking Bites Beef Jerky Mischkarton 400g (8 x 50g) 3x Barbecue 3x Teriyaki 2x Jalapeno Getrocknetes Rindfleisch Fleischsnack mit hohem Proteingehalt
- Price
- €20.88
- Rating
- 3.8/5
- Reviews
- 302
- Age
- 1y ago

Nam Flava - Geschenkbox Original Biltong aus Namibia - 1 2 kg (12x100 g) - Beef Jerky Trockenfleisch viel Protein
- Price
- €84.08
- Rating
- 4.2/5
- Reviews
- 38
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.
Brands
15 rising
Sellers
19
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
39%
Top 20: 84%
Open market
11%
- Nam Flava29%
- Jack Link's21%
- EMBER13%
- CRAFTSMAN FINEST FOODS12%
- Generisch8%
- VIKING BITES6%
- Open — no brand owns it (9 brands, 11%)
Demand
Biltong search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Biltong search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- biltong53K/yr
- biltong trockenfleisch13K/yr
- biltong 1kg6K/yr
- biltong trockenfleisch südafrika4K/yr
Reviews and returns
What reviews say buyers love and hate about Biltong
We read the reviews and the return reasons for every product selling here.
“Schmeckt null”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Biltong questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









